
Content Strategist
Stand Together
full-time
Posted on:
Location Type: Remote
Location: Virginia • United States
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About the role
- Create and maintain high‑quality platform documentation—including guides, FAQs, articles, toolkits, and in‑app copy—that empowers users to onboard and succeed independently
- Design and execute targeted email and SMS campaigns that drive onboarding, activation, engagement, and re‑engagement across the user lifecycle
- Translate complex product features and workflows into clear, compelling narratives and microcopy that support user understanding and adoption
- Collaborate closely with Customer Success and Activation teams to identify recurring user needs and develop scalable, self‑serve content solutions
- Uphold and refine the voice, tone, and messaging that reflect Be The People’s mission and brand identity
- Use analytics, testing, and user insights to continuously improve content—running A/B tests across subject lines, flows, and formats to optimize performance
- Manage content calendars and contribute to performance dashboards to ensure alignment, visibility, and ongoing improvement
Requirements
- 3–6 years of content, UX writing, or product communications experience (product/content strategist preferred)
- Excellent writing and editing skills; ability to simplify complex workflows for non-technical users
- Comfortable with email/SMS platforms (e.g., Braze, Mailchimp), CMS, and basic analytics
- Experience with user education, onboarding flows, and performance measurement
- Collaborative, detail-oriented, and brand savvy
- Enthusiasm to contribute to Stand Together's vision and principled approach to solving problems, and a commitment to stewarding our culture, which champions values including transformation and innovation, entrepreneurialism, humility, and respect.
Benefits
- 6% 401(k) match with immediate vesting
- flexible time off
- comprehensive health and dental plans
- wellness and mental health support through Peloton and Talkspace
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content writingUX writingproduct communicationsA/B testingperformance measurementuser educationonboarding flows
Soft Skills
collaborativedetail-orientedbrand savvyexcellent writingediting skillsability to simplify complex workflows