Staff Domain

Google Ads Specialist

Staff Domain

full-time

Posted on:

Location Type: Remote

Location: Philippines

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About the role

  • Set-up and Location: WFH / Remote (Philippines)
  • Work Schedule: 8:45 AM – 5:00 PM AEST
  • Our client is a results-focused Australian digital marketing agency supporting small to medium-sized businesses across regional Australia.
  • We're seeking a Google Ads Specialist to create, manage, and optimise paid search campaigns that drive real commercial outcomes.
  • This is not a set-and-forget role. You'll own campaign performance, cost efficiency, and conversion strategy — translating data into clear, actionable insights for our account management team.
  • Campaign Management & Optimisation: Manage end-to-end Google Ads campaigns across Search, Display, and Performance Max, Conduct keyword research and competitor analysis using Google Keyword Planner, Write high-performing, on-brief ad copy — strictly aligned to client-requested services/products only.
  • Optimise campaigns for ROI, lead generation, and sales; manage budgets with commercial discipline, Advise on landing page requirements (designer builds; you provide strategic direction).
  • Reporting & Collaboration: Prepare clear, commercially focused monthly performance reports (impressions, clicks, conversions, share of voice), Support account managers with weekly progress updates and plain-English strategy explanations.
  • Stay current with Google algorithm updates, new ad formats, and AI search developments (e.g., AI Overviews).
  • Quality & Compliance: Ensure all campaigns adhere strictly to client briefs, advertise exactly what's requested, no self-directed additions, Implement and monitor conversion tracking; troubleshoot discrepancies with precision, Maintain organised campaign structures and documentation for seamless handovers.

Requirements

  • 3+ years of hands-on Google Ads management experience (agency or SMB portfolio preferred)
  • Google Ads certification (required)
  • Proven track record improving ROI, CPA, or conversion rates for SMB clients
  • Strong copywriting skills: concise, on-brief, conversion-focused messaging
  • Proficiency in Google Analytics (GA4), Keyword Planner, and conversion tracking setup
  • Clear, professional English communication; written and verbal
  • Self-starter who owns workflow, meets deadlines, and flags risks early
  • Preferred Qualifications: Google Tag Manager experience, Landing page optimisation knowledge, eCommerce campaign management experience, Familiarity with SEMrush, Ahrefs, or similar competitive intelligence tools
Benefits
  • HMO, Dental, and Life Insurance for you + 1 free dependent from day one
  • Paid Leaves: Birthday, Vacation, Medical, and Maternity (up to 6 Vacation Leaves convertible to cash on anniversary)
  • Employee Engagement: Year-End Party, Family Day, Team Building & more
  • Work on diverse, high-impact projects for respected Australian SMB clients
  • Professional development support: certifications, tool training, and upskilling opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Google Ads managementcampaign optimisationkeyword researchcopywritingconversion trackingROI improvementCPA improvementlanding page optimisationeCommerce campaign managementdata analysis
Soft Skills
communicationself-starterworkflow ownershipdeadline managementrisk identification
Certifications
Google Ads certification