External Communications Manager – Brand

SPSTN - Service de Prévention et de Santé au Travail National

Responsable Communication Externe pour le SPSTN, garantissant l'identité de marque et pilotant la stratégie de communication; basé à Paris.

Posted 8/1/2026full-timeParis • 🇫🇷 FranceMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in brand strategy and external communications, with a strong focus on managing media campaigns and overseeing editorial strategies. Possesses significant experience in branding within the health, social protection, or public service sectors.

Highest-signal resume keywords

Brand StrategyExternal CommunicationsMedia Campaign ManagementTeam ManagementHealth Sector Knowledge

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Brand MarketingCampaign ManagementEditorial StrategyPerformance AnalysisCommunications Strategy

Soft Skills

LeadershipCollaborationStrategic Thinking

Certifications & Qualifications

Master's Degree in CommunicationsMaster's Degree in MarketingMaster's Degree in Business

Industry Keywords

Health SectorSocial ProtectionPublic ServiceBrand IdentityTerritorial Partnerships

About the role

Key responsibilities & impact

You will ensure the brand identity
You will lead the brand strategy and branding
You will define and manage national and local media campaigns
You will oversee the website's editorial strategy and its performance
You will ensure the local dissemination of SPSTN messages through territorial partnerships

Requirements

What you’ll need

Master's degree or equivalent (Bac +4/5) in communications, marketing, business school or a related university program
Significant experience (minimum 5 years; 5–10 years preferred) in external communications, branding or brand marketing
Initial experience managing a team
Knowledge of the health, social protection or public service sectors is an asset

Benefits

Comp & perks

Meal vouchers
Private health insurance (mutuelle)
50% employer contribution to public transport