Product Marketing

• Working closely with our EVP Go-to-Market, Florian Speckbacher and VP Product, Karl Bischoff, you will own the end-to-end product marketing strategy - translating Spryker’s modular and composable commerce technology into compelling, differentiated, and business-relevant messaging for enterprise audiences.
• Ensure Spryker’s value proposition is clearly articulated across all touchpoints - from the product roadmap to the sales pitch.
• Build differentiated messaging frameworks that connect Spryker’s composable architecture to tangible business outcomes across industries and buyer personas.
• Translate deep technical concepts (e.g., modularity, API-first, scalability) into engaging and easy-to-understand narratives for IT, business, and executive stakeholders.
• Create and maintain sales and partner enablement content, including value messaging guides, battlecards, objection handling, and ROI frameworks that drive adoption and performance.
• Partner with Product and Tech teams to plan and execute product launches, ensuring the commercial organization is fully enabled and aligned.
• Monitor competitors, market trends, and emerging technologies to ensure Spryker’s messaging remains relevant, distinctive, and defensible.
• Serve as the bridge between Product, Marketing, Sales, and Partner teams - ensuring cohesive storytelling and strategic alignment across the business.

Senior Product Marketing Manager

Product Marketing Manager

Senior Product Marketing Manager

Senior Brand & Product Marketing Manager – B2B, B2C

Product Marketing Manager