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Senior Data Analyst I, Marketing
Spring HealthSenior Analyst I for Marketing at Alma managing strategic data roadmap and analytics execution. Leading Marketing data initiatives to support high-quality, affordable mental health care.
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Own the strategic roadmap, data architecture, and analytical execution for the Marketing domain.
- Take full ownership of the Marketing data reporting layer, mapping out and executing a multi-quarter technical roadmap that aligns cleanly with Alma's growth OKRs.
- Design and optimize core Marketing data models within dbt, moving the organization away from siloed reporting toward an integrated, full-funnel "source of truth".
- Empower Marketing stakeholders with automated, high-fidelity pacing models and diagnostic tools that reduce manual workflows and accelerate media-spend optimization.
- Act as the primary technical liaison between Growth Marketing and Data Engineering, defining the requirements for downstream identity resolution and MarTech API integrations.
Requirements
What you’ll need- 4–7 years of experience in strategic data analytics, business intelligence, or analytics engineering, with a proven track record of supporting high-growth Growth or Performance Marketing teams.
- Expert-level SQL proficiency alongside advanced, hands-on experience structuring core warehouse schemas using dbt.
- Deep expertise in the nuances of digital marketing data ecosystems (e.g., ad platforms, event tracking, lifecycle platforms).
- Excel at breaking down highly complex technical or analytical concepts into structured frameworks and actionable insights for executive and non-technical stakeholders.
- Actively leverage and deploy AI-powered tools within your day-to-day workflow to maximize technical velocity and automate redundant tasks.
Benefits
Comp & perks- We’re a remote-first company
- Health insurance plans through Aetna (medical and dental) and MetLife (vision), including FSA and HSA plans
- 401K plan (ADP)
- Monthly therapy and wellness stipends
- Monthly co-working space membership stipend
- Monthly work-from-home stipend
- Financial wellness benefits through Northstar
- Pet discount program through United Pet Care
- Financial perks and rewards through BenefitHub
- EAP access through Aetna
- One-time home office stipend to set up your home office
- Comprehensive parental leave plans
- 12 paid holidays and 1 Alma Give Back Day
- Flexible PTO
ATS Keywords
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Hard Skills & Tools
Data ArchitectureAnalytical ExecutionCore Warehouse Schema StructuringAutomated ReportingMedia-Spend Optimization
Soft Skills
Complex Problem SolvingCommunicationStakeholder Engagement