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About the role
Key responsibilities & impact- Lead the strategic partnership with TikTok’s shop management and category teams to ensure Spreetail is an early adopter of new features (e.g., Shop Tab integrations, Live Shopping initiatives).
- Drive the strategy for the TikTok Affiliate Center, building frameworks to recruit, vet, and manage creator relationships that drive high-volume "earned" media sales.
- Own the execution of TikTok-specific programs including "Deal-of-the-Day," shop-funded coupons, and TikTok Shop Ads (PSA) to maximize ROAS.
- Partner with creative teams to ensure product detail pages (PDPs) use TikTok-native video and imagery that converts "scrollers" into "buyers."
- Define and track success through TikTok-specific KPIs: GMV via Affiliate vs. Organic, Creator Collaboration Rate, and Shop Health Ratings.
- Collaborate with Channel Operations to meet TikTok’s rigorous fulfillment SLAs, ensuring "Ready to Ship" times and seller ratings remain in the top tier to avoid account suppression
Requirements
What you’ll need- Social Commerce Expertise: Prior experience specifically within the TikTok Shop or similar social-selling environments (e.g., Instagram Shopping, Whatnot).
- Executive Influence: Proven ability to lead high-stakes conversations with external platform partners and internal executive stakeholders.
- Strategic Creativity: A "test-and-learn" mindset, skilled at identifying emerging viral trends and pivoting inventory or marketing strategy to capture demand.
- P&L Ownership: Demonstrated experience managing a full P&L, specifically accounting for the unique cost structures of creator commissions, sample distribution, and platform fees.
- Data-Driven Modeling: Highly proficient in building financial models that forecast the "spike" nature of social commerce and the impact of viral velocity on inventory turnover.
- Cross-Functional Leadership: Expert at navigating large organizations to align supply chain, creative, and finance teams around the unique requirements of a 24/7 social marketplace.
Benefits
Comp & perks- We provide the flexibility to take care of yourself. Spreetail operates in a work culture that promotes results and encourages taking time off when needed. In addition to a generous vacation policy, we also offer paid time-off for your wedding week, paid parental leave and support for parents of growing families.
- We celebrate accomplishments. Each year at Spreetail is a milestone with the opportunity to receive special gifts, swag store credit, or donations to a nonprofit of your choice. We also recognize people pursuing impacts with Spreetail Spotlight Awards.
- We care about your Health & Wellness. Spreetail works hard to enhance the employee experience through benefit programs and perks that provide meaningful support. We offer affordable medical, dental and vision plans with coast-to-coast coverage. We also provide free telehealth and on-demand mental health resources.
- We create the opportunity to revolutionize your community. We encourage Spreetailers to give back and make a social impact, and we offer paid time off to do it.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
P&L managementfinancial modelingsocial commerceTikTok ShopShop Tab integrationsLive Shoppingcreator relationship managementKPI trackinginventory turnover
Soft Skills
executive influencestrategic creativitycross-functional leadershiptest-and-learn mindsethigh-stakes conversation skills