Director – Head of Consumer Propositions
Spotify
full-time
Posted on:
Location Type: Hybrid
Location: Stockholm • 🇸🇪 Sweden
Visit company websiteJob Level
Lead
About the role
- Lead packaging strategy for Spotify’s Premium offerings, defining how new features and content are bundled and positioned across markets.
- Develop global consumer propositions to drive sustainable, profitable growth.
- Work with our content verticals Music, Audiobooks, Podcasts to translate new content and innovation into clear user propositions.
- Champion creativity and experimentation, piloting new bundles and value combinations that deepen engagement and retention.
- Synthesize insights and performance data to refine the product portfolio, surfacing learnings and clear recommendations.
- Ensure coherence and clarity across the full Premium portfolio, balancing global frameworks with local market nuance.
Requirements
- 8+ years of experience in packaging strategy, product marketing, or pricing roles — ideally in tech, media, or consumer subscription businesses.
- passionate about how product design, storytelling, and market insight intersect to create meaningful user experiences.
- worked with monetization of new innovation, developing a deep understanding of consumer demand and willingness-to-pay.
- strategic mindset and confidence in driving commercial strategy that drives both growth and profitability.
- experienced in working across multiple regions and cultures, balancing global frameworks with local nuance.
- thrive in a fast-paced, highly collaborative environment and know how to influence without authority.
- curious, creative, and comfortable navigating ambiguity.
Benefits
- flexibility to work where you work best
- in person meetings 2-3 times per week
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
packaging strategyproduct marketingpricing strategyconsumer propositionsmonetizationproduct designstorytellingmarket insightdata synthesisportfolio management
Soft skills
strategic mindsetcreativitycollaborationinfluence without authoritycuriosityadaptabilityproblem-solvingcommunicationcultural awarenessuser experience focus