Content Lead – Social Media
SpotHopper
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $125,000 - $150,000 per year
Job Level
Senior
About the role
- Collaborate on SpotHopper’s content strategy across web, social, and email — aligning campaigns with product launches, customer stories, and seasonal trends
- Own the creation and execution of content across blog, website, and social channels (especially Instagram and LinkedIn)
- Write and publish blog posts, web content, customer stories, and social updates — with an eye toward clarity, polish, and performance
- Use AI tools (e.g., ChatGPT, Jasper) to brainstorm, draft, optimize, and scale content production
- Manage SpotHopper’s Instagram and LinkedIn presence, including strategy, scheduling, and publishing of posts, Stories, Reels, and carousels
- Optimize content to support SEO, brand visibility, and inbound lead generation
- Partner with our Lifecycle Lead to create content for email campaigns (you write, they send)
- Work closely with our Web and Brand Designer to publish content in Framer, Webflow, or our CMS
- Maintain a consistent, human-centered brand voice across all platforms
- Track performance and engagement metrics to inform future content decisions
Requirements
- 4–6 years of experience in content marketing, editorial, or social media — ideally in SaaS, hospitality tech, or B2B environments
- A strong portfolio of published content across blog, web, and social
- Deep knowledge of Instagram, Facebook and LinkedIn, including post types, algorithm trends, and engagement best practices
- Strong writing and editing skills — with the ability to sound conversational, confident, and on-brand
- Fluency with modern AI tools like ChatGPT, Jasper, GrammarlyGO, etc. — and a belief that AI can improve both speed and quality
- Familiarity with publishing tools (Framer, Webflow, CMS) and SEO fundamentals
- A proactive, collaborative work style with a bias for action, polish, and performance.
Benefits
- Health, dental, and vision insurance
- 401(k) with company match
- Life insurance
- Generous PTO and sick leave
- Collaborative, remote-first culture
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content marketingSEOwritingeditingcontent creationsocial media managementemail campaignsperformance trackingcontent optimizationbrand voice
Soft skills
collaborationproactivitycommunicationcreativityattention to detailadaptabilitystrategic thinkingproblem-solvingtime managementteamwork