Analytics Implementation Consultant

Sporty Group

Analytics Implementation Consultant ensuring accuracy and efficiency of data analytics platforms at Sporty Group. Collaborating with marketing and engineering teams for successful campaign tracking and implementation.

Posted 7/21/2026full-timeRemote • 🇪🇺 Anywhere in EuropeMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Expertise in implementing and managing Google Tag Manager and Google Analytics 4, with a strong focus on data integrity, campaign performance analysis, and compliance with data protection regulations. Proven ability to collaborate with cross-functional teams and train stakeholders on analytics best practices.

Highest-signal resume keywords

Google Tag Manager ImplementationGoogle Analytics 4 ManagementData Privacy Compliance (GDPR, CCPA)Web Analytics and Digital MarketingHTML, CSS, and JavaScript Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Google Tag ManagerGoogle Analytics 4HTMLCSSJavaScriptA/B TestingSEOPPCAnalytics TrackingData Analysis

Soft Skills

Excellent CommunicationOrganizational SkillsAnalytical Problem-SolvingCollaborationStakeholder Management

Tools & Technologies

Third-Party Advertising PlatformsMarketing Campaign ToolsData Layer ManagementAnalytics Implementations

Industry Keywords

B2C EnvironmentCampaign PerformanceConversion TrackingUser Privacy Standards

Tech Stack

Tools & technologies

AndroidiOSJavaScript

About the role

Key responsibilities & impact

Support marketing campaigns by ensuring accurate tracking for conversions, events, and user interactions.
Analyse campaign performance data and provide insights to improve campaign effectiveness.
Configure and manage tracking for third-party advertising and marketing platforms, ensuring accurate attribution, conversion tracking, and campaign measurement.
Partner with Marketing, Product, and Engineering teams to understand campaign requirements, manage stakeholder needs and expectations, advise on tracking strategies, and ensure timely delivery of analytics implementations.
Conduct comprehensive audits of our Google Tag Manager and Google Analytics 4 implementations to identify discrepancies, inefficiencies, and opportunities for improvement.
Lead the implementation of GTM and GA4 across our web platforms, ensuring all tags, triggers, and variables are correctly configured to capture the required data.
Regularly update, maintain, and optimize GTM containers and GA4 configurations to support new features, evolving business requirements, and platform updates.
Identify, troubleshoot, and resolve issues related to tag management, data layers, and analytics tracking, ensuring data integrity and accuracy across all marketing channels.
Train internal teams on the effective use of GTM and GA4 for their day-to-day operations.
Ensure all implementations comply with data protection regulations such as GDPR and CCPA while maintaining user privacy standards.
Own the implementation of front-end and back-end tracking events and serve as the primary specialist for investigating and resolving tracking issues.

Requirements

What you’ll need

Minimum of 3 years of experience implementing, auditing, and managing Google Tag Manager and Google Analytics 4 across complex web, Android, and iOS platforms.
Strong understanding of web analytics, digital marketing, and data privacy.
Demonstrated experience implementing, configuring, and troubleshooting analytics tracking across marketing campaigns and third-party advertising platforms in a B2C environment.
Excellent communication and organizational skills, especially when collaborating across remote teams and with both technical and non-technical stakeholders.
Excellent analytical and problem-solving skills, with a passion for turning data into actionable insights.
Proficient in HTML, CSS, and JavaScript, with a solid understanding of how they interact with GTM and GA4.
Familiarity with A/B testing tools, SEO, PPC, and social media campaign tracking.

Benefits

Comp & perks

Sporty is a remote first company in pursuit of sustainability
A competitive salary + individual performance based bonuses every quarter
28 days paid annual leave
Our core working hours are 10am-3pm in your local time zone with flexibility outside of this
Referral bonuses & flash bonuses
Top of the line equipment
Annual company retreats to provide great internal networking opportunities