• Your primary task is to help internal and external clients add (complex) tracking and fix issues that arise.
• You will take extreme amounts of initiative and enthusiasm to get stuff done.
• Will be responsible for communicating with internal and external teams to win buy-in, explain issues, and communicate progress.

Requirements

At least 2 years of experience in managing Google Tags (GTM) for web properties by overseeing implementation, coding, testing, and conducting ongoing maintenance.
At least 2 years of experience with website analytics tools i.e. Google Analytics, GA3/GA4.
Basic knowledge of JavaScript.
Proven experience in Google Analytics, Adobe Analytics, and Amplitude with a strong understanding of digital analytics and web traffic metrics.
Good-level knowledge in Web Analytics (strategy, requirements, implementation, validation, reporting), specifically with Google Analytics.
Working knowledge of third-party tagging, pixel creation, etc.
Experience in transitioning GA accounts from UA to GA4.
Fluent in spoken and written English communication.

🔍 ATS Optimization Keywords
Below are skills and terms extracted directly from this job posting to improve Applicant Tracking System (ATS) visibility. This unique feature helps candidates tailor their applications more effectively — a feature exclusive to JobTailor job listings.

Hard Skills

Google Tag Manager
Google Analytics
GA3
GA4
JavaScript
Adobe Analytics
Amplitude
web analytics
third-party tagging
pixel creation

Soft Skills

initiative
enthusiasm
communication
team collaboration
problem-solving

GTM Analytics Analyst

Data Analyst, People Tech