Sphera

Account Based Marketing Manager

Sphera

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Execute ABM Strategy
  • Provide execution enablement for the ABM engine that drives engagement, pipeline, and revenue.
  • Partner with sales to identify target accounts and align on joint plays that accelerate deal velocity.
  • Track performance and tell the story of ABM’s impact through data-driven insights.
  • Create and execute ABM campaigns (ads) in 6sense
  • Orchestrate cross-channel campaigns that hit the right audiences at the right time.
  • Collaborate with marketing leaders across demand generation to ensure ABM and campaign programs sync with pipeline goals.
  • Keep campaigns running smoothly with best-in-class project management and clear visibility across stakeholders.
  • Develop and execute AI-Email Agents and workflows in 6sense
  • Coordinate buyer stage emails and automation execution with our email agency - (Pardot), optimizing workflows, nurture streams, and reporting to align to the ABM strategy and execution
  • Drive efficiency and data integrity across the tech stack in partnership with demand marketing and Sales Operations.

Requirements

  • 3-5+ years in B2B marketing, with direct experience in ABM and campaign operations.
  • BS in Business, Marketing or related education.
  • Proven success aligning with sales and demand gen leaders to drive measurable growth.
  • Strong command of marketing automation (Pardot a plus) and campaign performance reporting.
  • Experience leading integrated campaigns and live events end-to-end.
  • Excellent communicator, collaborator, and leader with a bias toward action.
Benefits
  • Health insurance
  • 401(k) matching
  • Paid time off
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
ABM strategycampaign operationsdata-driven insightsAI-Email Agentsworkflowsmarketing automationcampaign performance reportingintegrated campaignsproject managementemail automation
Soft Skills
communicationcollaborationleadershipbias toward action