
Senior Director, Account Based Marketing
Sphera
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $162,000 - $260,000 per year
Job Level
About the role
- Lead ABM Strategy & Execution
- Build and scale an ABM engine that drives engagement, pipeline, and revenue.
- Partner with sales to identify target accounts and align on joint plays that accelerate deal velocity.
- Track performance and tell the story of ABM’s impact through data-driven insights.
- Orchestrate cross-channel campaigns that hit the right audiences at the right time.
- Collaborate with marketing leaders across demand generation to ensure ABM and campaign programs sync with pipeline goals.
- Ensure every event ties into ABM and demand gen initiatives to maximize ROI.
- Own the strategy and flawless execution of events.
- Lead agency operations for the management and execution of email automation - (Pardot), optimizing workflows, nurture streams, and reporting to align to the ABM strategy and execution.
- Drive efficiency and data integrity across the tech stack in partnership with demand marketing and Sales Operations.
Requirements
- 10+ years in B2B marketing, with deep experience in ABM and campaign operations.
- BS in Business, Marketing or related education.
- Proven success aligning with sales and demand gen leaders to drive measurable growth.
- Strong command of marketing automation (Pardot a plus) and campaign performance reporting.
- Experience leading integrated campaigns and live events end-to-end.
- Excellent communicator, collaborator, and leader with a bias toward action.
Benefits
- Medical, Dental, and Vision Insurance
- Health Savings Account
- Flexible Spending Account
- 401(k) Retirement Plan with Company Match
- Life and Disability Insurance
- Critical Illness Insurance
- Accident Insurance
- Hospital Indemnity Insurance
- Paid Time Off and Holidays
- Flexible Working Schedule
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
ABM strategycampaign operationsdata-driven insightsemail automationworkflow optimizationnurture streamscampaign performance reportingintegrated campaignsevent management
Soft Skills
communicationcollaborationleadershipbias toward action