Senior Product Manager, Growth

Spellbook

Senior Product Manager leading the growth strategy for AI copilot in legal workflows. Collaborating across teams to drive acquisition, activation, and retention metrics at Spellbook.

Posted 6/11/2026full-timeRemote • 🇨🇦 CanadaSenior💰 CA$150,000 - CA$190,000 per yearWebsite

About the role

Key responsibilities & impact

Define and drive the growth product strategy and roadmap, with clear ownership over top-of-funnel, activation, conversion, and retention metrics.
Design, run, and analyze A/B and multivariate experiments across the product to identify high-impact growth levers and rapidly iterate on findings.
Collaborate with engineering and design to build and optimize growth-oriented product surfaces — including onboarding flows, in-product upsell and upgrade moments, referral mechanics, and pricing page experiences.
Partner closely with marketing, revenue operations, and sales to align on the full customer journey, from first touch to paid conversion and expansion.
Develop a deep understanding of user behavior through quantitative analysis and qualitative research, and use those insights to prioritize the growth roadmap.
Own growth metrics including signups, activation rate, trial-to-paid conversion, time-to-value, and net revenue retention, and report on progress regularly to leadership.
Build and maintain a healthy experimentation pipeline, balancing quick wins with longer-term bets that compound over time.

Requirements

What you’ll need

5+ years of product management experience, with at least 2 years in a dedicated growth, lifecycle, or monetization role.
Demonstrated track record of moving growth metrics — acquisition, activation, conversion, or retention — through product-led experimentation.
Strong quantitative skills; comfortable with funnel analysis, cohort analysis, statistical significance, and tools like Amplitude, Mixpanel, or similar.
Experience designing and running A/B tests end-to-end, including hypothesis formation, instrumentation, analysis, and rollout decisions.
Deep understanding of PLG (product-led growth) motions and how to design self-serve experiences that reduce friction and accelerate time-to-value.
Excellent communication skills with the ability to align marketing, sales, and product around a shared growth narrative.
Proven ability to work cross-functionally and lead in a fast-paced, agile environment.

Benefits

Comp & perks

Access our company-paid group benefits for you and your family, with $1,000 towards mental health support
Disconnect during our holiday closure and take advantage of our generous time off policies throughout the year
Enjoy monthly paid meals, an annual wellness allowance to support your well-being and parental leave top-ups as your family grows
Secure your stake in our success; you’ll receive competitive stock option grants as a pivotal early employee

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product managementgrowth strategyA/B testingmultivariate testingquantitative analysisfunnel analysiscohort analysisstatistical significanceproduct-led growthuser behavior analysis

Soft Skills

communicationcross-functional collaborationleadershipagile environmentproblem-solvinganalytical thinkingprioritizationadaptabilitystrategic thinkingstakeholder alignment