Business Development Representative, SMB

Spellbook

Outbound Business Development Representative at Spellbook engaging SMBs and generating new business opportunities through various channels. Collaborating closely with the BDR Manager and tracking performance metrics.

Posted 5/14/2026full-timeRemote • 🇨🇦 CanadaJunior💰 CA$95,000 per yearWebsite

About the role

Key responsibilities & impact

Prospect, identify, engage and qualify new business opportunities through calls, emails, social and additional channels.
Maintain a high level of daily activity, including cold calls, emails, and social touches.
Develop a strong understanding of the company’s products and services to effectively communicate value propositions to prospects.
Set qualified appointments and meetings for the small and medium business sales team.
Track all activities in the CRM system, ensuring data accuracy and completeness.
Participate in workshops regularly, including role-playing sessions, copy creations and call reviews to continuously upskill and learn test best practices.
Report on successes in data-driven fashion while staying cognizant of the gut-check likelihood of success of a campaign
Provide feedback for development of talk tracks, standard email sequences, etc. in an ongoing effort to improve a new, dedicated outbound motion for Spellbook!
Collaborate with the BDR Manager to expand bandwidth and reach while increasing engagement and conversion rates.
Develop and present new best practices, outreach strategies, and messaging techniques to the team.
Work with leadership to implement and refine SDR/BDR processes and workflows.
Stay up-to-date with industry trends and competitors to identify new opportunities for growth.
Own an account list and/or territory and leverage indicators, intent signals and trends to engage prospects with the right timing
Self-motivate and understanding of the inputs and activities volume required to achieve success
Technical ability with prospecting, sales engagement and CRM tools, with emphasis on tracking data and hygiene in a shared digital space
Perform other duties as assigned to support the organization’s needs, consistent with the scope and level of this role.

Requirements

What you’ll need

1+ years of relevant sales experience in a similar role.
Demonstrated success in meeting or exceeding quotas.
Experience in a start up or building out a new motion is a plus
Excellent communication and interpersonal skills.
Familiarity with CRM software (e.g., Hubspot/Salesforce) and sales engagement tools (e.g., Outreach, SalesLoft).
Ability to thrive in a fast-paced, dynamic environment.

Benefits

Comp & perks

Access our company-paid group benefits for you and your family, with $1,000 towards mental health support
Disconnect during our holiday closure and take advantage of our generous time off policies throughout the year
Enjoy monthly paid meals, an annual wellness allowance to support your well-being and parental leave top-ups as your family grows
Secure your stake in our success; you’ll receive competitive stock option grants as a pivotal early employee

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

sales experiencequota achievementprospectingsales engagement

Soft Skills

communication skillsinterpersonal skillsself-motivationcollaborationadaptability