Associate Director, Programmatic

Spectrum Science - a GHMC Company

Associate Director, Programmatic at Spectrum navigating programmatic media and CTV. Leading campaigns with a strong focus on privacy-conscious activation strategies and measurable client outcomes.

Posted 7/21/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $120,000 - $140,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Expertise in programmatic media and CTV campaign management, with a strong focus on audience strategy, measurement, and optimization. Proven ability to mentor teams and develop scalable processes within regulated industries.

Highest-signal resume keywords

Programmatic Media ExpertiseCampaign ManagementAudience StrategyData AnalysisClient Presentation Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Programmatic Campaign OptimizationBiddable Media ManagementDigital ActivationDSP ProficiencyMeasurement and Verification Solutions

Soft Skills

Analytical Problem-SolvingCommunication SkillsMentoringCross-Functional Collaboration

Tools & Technologies

DeepIntentDV360Campaign Manager 360Google AnalyticsLiveRamp

Industry Keywords

HealthcarePharmaceuticalBiotechLife SciencesPrivacy-Conscious Activation

About the role

Key responsibilities & impact

Own the quality, growth, and evolution of Spectrum's programmatic and CTV capabilities across client accounts.
Serve as the agency's subject matter expert on programmatic media, CTV, audience activation, measurement, and emerging biddable media opportunities.
Build, launch, optimize, troubleshoot, and report on programmatic and CTV campaigns across DSPs and activation platforms.
Translate audience, media, data, and measurement strategies into executable omnichannel activation plans.
Analyze performance data and develop optimization recommendations that drive business outcomes and client value.
Partner with Media Planning, Analytics, Media Technology, Project Management, and Client Services to deliver integrated media solutions.
Manage relationships with key platforms, data, inventory, measurement, and technology partners.
Present strategic recommendations, performance insights, and POVs to clients and internal teams.
Support new business and organic growth opportunities through programmatic strategy, media recommendations, capability presentations, and scope development.
Develop and maintain best practices, QA standards, training materials, and repeatable workflows that support a scalable programmatic practice.
Mentor team members and cross-functional partners on programmatic fundamentals, optimization approaches, and activation best practices.

Requirements

What you’ll need

8+ years of experience in programmatic media, biddable media, digital activation, or related disciplines, preferably within an agency environment
Deep hands-on experience building, managing, optimizing, and troubleshooting campaigns within DSPs and programmatic platforms
Experience across programmatic display, native, online video, CTV/OTT, digital audio, and emerging biddable environments
Experience with platforms such as: DeepIntent, EXTE, VIANT, Doceree, PulsePoint, DV360, StackAdapt, The Trade Desk; Programmatic CTV/OTT, YouTube, premium video marketplaces, and digital audio platforms; Campaign Manager 360, Google Analytics, measurement and verification solutions; LiveRamp, Snowflake, audience onboarding, identity resolution, and privacy-safe data activation tools
Strong understanding of audience strategy, media planning, ad technology, measurement, and privacy-conscious activation
Demonstrated ability to influence cross-functional teams and drive alignment across planning, analytics, technology, and client service functions
Strong analytical, problem-solving, communication, and client presentation skills
Experience mentoring team members and helping build scalable processes, tools, and capabilities
Healthcare, pharmaceutical, biotech, life sciences, or other regulated-industry experience required.

Benefits

Comp & perks

Monthly cell phone reimbursement
Flexible time off
Sabbatical Program after 7 years of service
13 weeks paid Parental Leave, inclusive of adoption and foster care placement
Continuous learning and development through Greatest Potential Self (proprietary talent program), tuition reimbursement programs, and in-house 1:1 coaching with access to talent and productivity-based assessments
Generous referral bonus
Medical concierge service to assist with scheduling appointments, finding care, estimating and resolving claim issues, etc.
Thorough onboarding including accessible conversations with leadership
401k with company match and 1:1 Financial Coaching and Education
Wellness benefits including medical, dental, vision, as well as science-backed meditation and mindfulness tools through Headspace