Regional Account Manager
Spectrio
full-time
Posted on:
Location: California • 🇺🇸 United States
Visit company websiteSalary
💰 $75,000 per year
Job Level
Mid-LevelSenior
About the role
- Position is based in NORTH California: (San Francisco County, Santa Clara County and Sacramento County) . It is FLEX remote where you will work from home while traveling to Dealership locations.
- Lead, manage and inspire the post-installation support and service phase of the client relationship and sales opportunity/revenue generation efforts with Spectrio clients and prospects
- Partner and collaborate with dealer principals, general managers and dealership contacts to develop campaigns consistent with the overall dealership marketing plan
- Remain current and knowledgeable on all Spectrio products and services
- Understand competitive climate of similar Spectrio products and services
- Consistently meet with, educate and advise dealer principals and/or general managers on digital engagement platform best practices with consistent direct interface
- Modify and ensure playlists are current and targeted to the dealerships’ goals, traffic patterns, dwell times, customer demographics, etc.
- Measure, report and communicate on dealer satisfaction’s impact on client retention and renewals
- Collaborate with the Spectrio Production Department to create and network digital assets and optimize user experience
- Evaluate client experience and utilization across multiple channels for best practice sharing
- Provide consistent feedback and perspective to upper management on competitive landscape
- Act as a liaison between internal Spectrio client interacting departments and Spectrio client base
- Launch and train on all product initiatives for new and qualified dealers
- Inspect and report on installed equipment at regular intervals – TV screens, rack, media players, etc.
- Report all technical and/or content issues through proper channels, communicate resolution to dealer principal, general manager and/or point-of-contact and ensure thorough follow-up to client satisfaction
- Meet and/or exceed all designated key performance indicators on a monthly basis
- Develop and plan proficient, effective and value-added client contact travel schedules
- Adhere to all Spectrio branding and image guidelines, especially as it pertains to client collaboration
- Prospect new opportunities to turn over to RSMs
- Determine sales prospect needs assessment, communicate value propositions and present Spectrio portfolio of products and services
- Successfully schedule sales presentations with “A” level decision makers in automotive or advertising environments
- Identify up-sell opportunities and submit appropriate documents for implementation
- Solicit referrals and testimonials from existing, satisfied clients
- Assist with client follow-up on meetings, proposals, adjustments to proposals, collection of tailored information and CRM data entry
- Work efficiently and productively in an independent role
- Meet, or exceed, Spectrio Sales Standards of Excellence (SOE)
Requirements
- Bachelors degree – business, marketing, communications or related field
- Account management experience in the automotive industry preferred
- Driver’s license with good driving record required
- Relevant work experience of 6-8 years with outside automotive sales, a plus
- 5 years of successful sales and marketing experience in the automobile industry, ideal
- Must reside in local NC market
- Minimum of 3 years automotive industry experience preferred
- Established relationships and performance management experience within automotive dealerships preferred
- Proficient in PC applications
- Ability and willingness to travel within a multi-state region