CRM & Loyalty Manager – Maternity Cover

Space NK

CRM & Loyalty Manager handling brand partnerships and implementing loyalty strategies at Space NK. Delivering innovative campaigns and maximising customer engagement and retention.

Posted 5/30/2026full-timeLondon • 🇬🇧 United KingdomMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Ownership of external brand relationships across the Data Sharing Programme. Lead on conversations with both prospective and active brand partners.
Work in partnership with Buying teams on Joint Business Planning process for the brands, incorporating CRM & Loyalty.
Project management of multiple activations across multiple brands from ideation through to execution, launch, and reporting.
Drive supplier income in line with agreed business targets.
Partner closely with the Customer Insights Manager to present comprehensive data-driven campaign action plans to brand partners.
Turn brand insights into innovative campaigns that drive growth for both our business and our brands.
Owns and deliver loyalty initiatives for our top-tier customers, driving engagement, retention, and lifetime value.
Analyse customer behaviour and engagement to develop communication strategies that maximise annual spend and retention across the customer lifecycle.
Optimise campaign ROI, identifying efficiencies at every opportunity.
Manage end-to-end campaign execution via our customer data platform (Optimove) to create customer segments, build campaign flows and produce post-campaign reports.
Support improvement in key business metrics, including loyalty programme sign-up rate, second purchase rate, year-on-year retention rate and customer lifetime value.
Manage and develop the CRM & Loyalty Coordinator.

Requirements

What you’ll need

4-5 years+ relevant CRM and/or marketing experience. Agency backgrounds welcome.
Strong presentation skills
Strong project management skills
Experience in customer loyalty strategies
Previous experience in managing CRM strategies at each stage of the customer lifecycle
Results driven marketer; comfortable with handling data sets
Previous experience working cross-departmentally
Experience managing external stakeholders
Experience in line management
Understanding of: customer databases and permissions, including GDPR response-driven design, copy and creative on-brand marketing communications

Benefits

Comp & perks

Excellent team player; possessing the ability to build, foster and nurture strong relationships
Strong collaboration skills
Natural ability to think creatively and outside the box
Self-confident with good presentation skills and the ability to influence at senior level
Ability to work in a fast-paced environment
Strong attention to detail, analytical thinking and business acumen
You will be results driven and commercially aware
You will be self-motivated, pro-active and demonstrate strong organisational skills

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Hard Skills & Tools

CRMcustomer loyalty strategiesdata analysiscampaign managementproject managementcustomer segmentationcampaign ROI optimizationdata-driven marketingcustomer data platformreporting

Soft Skills

presentation skillsproject management skillsresults drivencross-departmental collaborationstakeholder managementline managementcommunication strategiescustomer engagementinnovationrelationship management