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Tech Stack
Tools & technologiesCyber SecuritySFDC
About the role
Key responsibilities & impact- This is a Player-Coach role. You will be hands-on, and while not 100% dedicated to pipeline creation, you will have pipeline and QSO targets to meet as your primary responsibility.
- Coach and manage a small team of SDRs to successfully grow, develop and achieve the targets outlined by APJ Sales Leadership.
- Work with the local Sales team and the APJ Sales Development Leader on an assigned territory to qualify, develop, and mature marketing-supplied leads and self-created leads, which will result in high-quality sales opportunities for Sophos Sales Reps and/or Sophos Partners.
- Ensure the team and you as a participant meet and/or exceed daily and monthly performance targets for the number of outbound calls, qualified leads passed and pipeline contribution at an individual and team level.
- Ensure all sales leads from marketing-driven campaigns are qualified and passed through Sophos’ CRM system as per the APAC lead management process as efficiently as possible.
- Build strong relationships with all sales teams, including Channel, Commercial, and Enterprise Sales. Ensure these relationships are nurtured and productive.
- You will be a key resource for new starters’ onboarding, ensuring appropriate training, mentoring and coaching is available for all India SDRs and tracking execution against the development plan.
- Provide weekly & monthly reporting to the APJ Sales Development Leader and others on individual and team performance against targets.
- Partner with ASEAN Marketing Managers to identify and execute strategic call downs and other direct campaign activities.
- Work with in-region sales & technical managers and in-country SDRs to ensure they are effectively trained on all products and understand and use APJ SDR best practices for operational efficiency and overall success.
- Work with Marketing Operations, Sales Operations and IT to enhance processes and systems (E.g. SFDC enhancements) to support smooth lead and opportunity handling processes for SDRs, Sales and Sophos Partners.
- Proactively obtain program feedback and initiate plans in response to opportunities for improvement.
- Participate in the review and enhancement of Sales Development processes and practices.
- Manage individual team member performance and team productivity. Regularly evaluate individual employee job performance through 1 on 1 meetings and call shadowing, providing constructive suggestions for improvement and rewarding accomplishments.
Requirements
What you’ll need- 4+ years‚ experience in a Sales Development Role.
- Working in a channel-based company, an understanding of the IT channel
- Experienced in high-volume outbound, telephone-based lead generation/sales.
- Experience with technical products in the hi-tech industry
- Process-oriented in lead management
- Ability to create a sense of urgency with prospects
- Ability to identify needs/pain
- Ability to present value-based messaging
- Solid Communication skills (written and verbal)
- Familiar with CRM system for managing leads
- Meeting deadlines and commitments
- Active Listening
- Influencing skills
- People Management
- Assertiveness
- Attention to Detail
- Creativity
- Driving for Quality
- Goal Oriented
- Inside sales experience in the Cybersecurity or related industries
- Experience being a Player/Coach in an SDR or Inside Sales organisation
- Demonstrated ability to work with Sales Leadership to ensure mutually beneficial outcomes
- At least 1 year of experience in managing people
- SFDC/CRM
- IT literate: Word, Excel, PowerPoint
- Capacity for rapid learning
- Familiar with LinkedIn Sales Navigator, Sales Prospecting tools such as Outreach or Groove, Cognism or Lusha
- Relevant degree or similar qualification
Benefits
Comp & perks- Some travel will be required within this role. Approximately 3-5 trips per year across the SAARC & APAC region.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Sales DevelopmentLead GenerationLead ManagementSales CoachingPerformance ReportingPipeline ManagementSales Process EnhancementTechnical Product KnowledgeInside SalesPeople Management
Soft Skills
CommunicationActive ListeningInfluencingAssertivenessAttention to DetailCreativityGoal OrientedAbility to Create UrgencyAbility to Identify NeedsPresentation Skills
