
Senior Manager, Content Marketing
Sophos
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $141,000 - $235,000 per year
Job Level
Tech Stack
About the role
- Own and evolve the global content marketing strategy to support brand awareness, new logo growth, customer expansion, product launches, customer retention, and thought leadership
- Translate business objectives into actionable content plans across the entire buyer and customer lifecycle
- Lead content planning and prioritization across channels, audiences, and regions
- Ensure all content aligns with brand messaging, positioning, and strategic product marketing narratives
- Optimize the use of AI-powered technologies to accelerate content creation, effectively balancing AI with human expertise and oversight
- Lead, mentor, and develop a team of regionally-dispersed content creators
- Establish clear roles, workflows, and metrics to ensure operational excellence
- Foster a culture of creativity, collaboration, and continuous improvement
- Oversee the development of high‑impact content including thought leadership, whitepapers, case studies, web pages, email copy, video scripts, social content, and more
- Review and elevate content quality, ensuring clarity, accuracy, consistency, and brand alignment
- Partner with our Brand/Creative Services teams to collaborate on the delivery compelling multimedia content
- Work closely with the wider marketing and Go-to-Market group to understand priorities and turn them into effective content strategies
- Ensure content supports key commercial initiatives such as campaigns, launches, ABM programs, sales enablement, and customer expansion
- Build strong internal relationships to source insights, customer stories, and subject‑matter expertise
- Owns the effective communication of content resources and how to take advantage of them across the marketing and wider go-to-marketing group
- Define content KPIs tied to business outcomes
- Track content performance using analytics tools and deliver regular insights and recommendations
- Drive a culture of experimentation and data‑driven optimization across formats and channels
- Maintain a centralized editorial calendar mapped to company priorities
- Oversee content governance, workflows, documentation, and scalable processes
- Manage budgets and agency relationships
Requirements
- Proven ability to connect content strategy to commercial outcomes, revenue goals, and customer needs
- Experience managing and growing high‑performing content teams
- Experience of cybersecurity solutions in the Sophos portfolio, with particular interest in Endpoint, Firewall, MDR and security services
- Strong editorial judgement and exceptional writing/editing skills
- Deep understanding of SEO, content distribution, and multi‑channel strategy
- Strong cross‑functional partnerships and alignment with business priorities
- Ability to create a high‑performing content team delivering consistently impactful, on‑brand content
- Experience of social media platforms and social content creation technologies
- Ability to build strong relationships across cross-functional teams while working remotely
- Ability to translate complex ideas into easy-to-consume outputs
- Ability to manage multiple initiatives, stakeholders, and deadlines with strong project management skills
- Strong communications skills
Benefits
- Sophos operates a remote-first working model, making remote work the primary option for most employees. However, some roles may necessitate a hybrid approach.
- Employee-led diversity and inclusion networks that build community and provide education and advocacy
- Annual charity and fundraising initiatives and volunteer days for employees to support local communities
- Global employee sustainability initiatives to reduce our environmental footprint
- Global fitness and trivia competitions to keep our bodies and minds sharp
- Global wellbeing days for employees to relax and recharge
- Monthly wellbeing webinars and training to support employee health and wellbeing
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content marketing strategySEOcontent distributionmulti-channel strategycontent planningcontent creationanalytics toolsproject managementwritingediting
Soft Skills
leadershipmentoringcreativitycollaborationcommunicationrelationship buildingorganizational skillsstrategic thinkingadaptabilityproblem-solving