Sony

College Marketing Representative

Sony

part-time

Posted on:

Location Type: Remote

Location: Pennsylvania • Texas • United States

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Organically create awareness of The Orchard’s artists by cultivating authentic relationships with key campus and local influencers including college radio, student organizations, newspapers, and community media to unlock opportunities for reviews, radio plays, interviews, and standout exposure.
  • Maintain a local social media presence that promotes the artists you’ll be working with, utilizing a mix of digital assets that are supplied to you and creating your own content to support The Orchard’s artists
  • Implement in-person marketing initiatives at record stores, lifestyle shops, and on campus
  • Research appropriate online sites, forums, and networks for the key 18-24yr old demographic for each artist
  • Research & attend local and campus events that will best facilitate the promotion of our artists
  • Attend our artists' shows to hand out promotional tools and get feedback from fans
  • Submit a detailed report on your marketing successes and initiatives for each campaign you run

Requirements

  • You are an Undergraduate Student currently enrolled in a 4 year university in Atlanta with a minimum of 2 years left prior to graduation
  • You are able to manage your own hours and be accountable for the work assigned to you
  • You have a passion for music, an understanding of how your peers discover and consume music, and a deep interest in music business & marketing
  • You have an understanding of social media marketing, you stay current on trends, and you have an active presence creating content on TikTok, Instagram, X, and YouTube
  • You have availability of 20 hours per week
  • You’re well-written, well-spoken, a team player, and an excellent communicator
  • You have transportation methods and live within 30 minutes of Atlanta
  • You have a flexible schedule for team conference calls and tour coverage
Benefits
  • You will gain real world music industry experience that will be a great addition to your resume
  • You have the opportunity to express your creativity through your locally run social channels, in our team brainstorms, and in your concert/album reviews
  • You’ll have access to inside information that will improve your marketing outreach
  • You’ll receive free ticket(s) into our artists’ shows & possible meet and greet passes
  • You’ll build valuable relationships within your local music industry
  • + many more!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
social media marketingcontent creationdigital marketingmarket researchevent promotionreport writing
Soft Skills
communicationteamworkaccountabilityflexibilitypassion for music