VP Marketing – Americas

Sol de Janeiro

Vice President of Marketing leading regional marketing for Sol de Janeiro, managing brand initiatives and team performance. Overseeing consumer engagement and driving commercial growth across the Americas.

Posted 7/10/2026full-timeNew York City • New York • 🇺🇸 United StatesLeadWebsite

About the role

Key responsibilities & impact

Define and lead the regional marketing vision for Sol de Janeiro in the Americas.
Oversee Regional Brand Marketing, Product Marketing, Retail Marketing, Influencer Marketing, Media, and Consumer Engagement.
Ensure every initiative strengthens brand equity while accelerating commercial growth across the Americas.
Serve as a key strategic partner to Global Marketing, translating regional consumer insights into scalable strategies.
Build integrated omnichannel marketing plans that inspire consumers and drive business performance.
Cultivate a high-performing team and champion innovation across every consumer touchpoint.

Requirements

What you’ll need

Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
15+ years of progressive marketing leadership experience within prestige beauty, luxury, consumer goods, fashion, or a related consumer industry.
Proven success leading large regional or global marketing organizations with responsibility across multiple marketing disciplines.
Demonstrated experience leading Influencer Marketing and creator partnership strategies within prestige beauty, luxury, or consumer brands.
Proven success building strategic relationships with key retail partners and developing joint marketing programs that drive consumer engagement and commercial results.
Strong understanding of the Americas retail landscape and omnichannel consumer journey.
Deep expertise in integrated omnichannel marketing, including retail, digital, ecommerce, media, consumer engagement, and brand marketing.
Strong commercial acumen with experience managing significant marketing budgets and delivering measurable business growth.
Experience leveraging consumer insights, analytics, and market research to inform strategic decision-making.
Demonstrated success partnering with global organizations while adapting strategies for regional markets.
Exceptional executive leadership, communication, influencing, and stakeholder management skills.
Proven ability to build, mentor, and develop high-performing teams in a fast-paced, high-growth environment.
Strategic thinker with strong analytical skills and a passion for innovation, creativity, and operational excellence.
Willingness to travel as business needs require.

Benefits

Comp & perks

Competitive salary and bonus program for full-time team members
Flexible hybrid work environment with opportunities for collaboration and growth
Inclusive culture that values diverse perspectives and celebrates individuality
The chance to be part of a fast-growing, award-winning global beauty brand

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Marketing LeadershipConsumer InsightsMarket ResearchBudget ManagementBrand MarketingRetail MarketingDigital MarketingEcommerce MarketingMedia PlanningProduct Marketing

Soft Skills

CommunicationInfluencingStakeholder ManagementTeam BuildingAnalytical Thinking

Certifications

Bachelor's Degree in MarketingMBA Preferred