Softwaregini

Founding Marketing Lead

Softwaregini

full-time

Posted on:

Location Type: Hybrid

Location: Berlin • Germany

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Job Level

Senior

About the role

  • Build and continuously develop the brand presence
  • Translate internal expertise into high-quality marketing content
  • Plan, execute and iterate events and webinars
  • Independently develop a marketing execution pipeline
  • Support the sales organization with market-ready assets
  • Establish and manage strategic partnerships

Requirements

  • Several years of hands-on marketing experience in a B2B SaaS startup or scale-up
  • Proven ability to work without established playbooks and to structure uncharted territory
  • Strong experience in content-driven B2B marketing
  • Pragmatic, execution-oriented mindset
  • Solid understanding of how marketing supports an outbound-focused sales organization
  • Experience working closely with sales, founders and customer-facing teams
Benefits
  • Competitive compensation
  • Modern, attractive office in central Hamburg or Berlin
  • Home office allowance of €50 gross / month
  • Free Deutschlandticket (public transport)
  • Gym pass or similar (up to €65 / month)
  • 30 days of vacation / pro rata
  • A day off on your birthday
  • Time for learning & innovation (10% of your working time)
  • Quarterly get-together events
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingcontent marketingevent planningmarketing executionpipeline developmentasset creation
Soft Skills
independent workproblem-solvingexecution-oriented mindsetcollaborationstrategic thinking