
Product Marketing Analyst – Junior
SoftExpert - Software for Excellence
full-time
Posted on:
Location Type: Hybrid
Location: Joinville • Brazil
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Job Level
Tech Stack
About the role
- Develop and produce product marketing materials, including:
- Product videos and tutorials.
- Catalogs and website product descriptions.
- Demo screens and interactive materials for sales demonstrations.
- Work closely with Product Marketing, Design, Development, and Sales teams to ensure content is accurate and aligned with market needs and pain points.
- Translate technical features into clear, customer-focused messaging.
- Ensure all content aligns with SoftExpert's brand guidelines and positioning.
- Stay up to date on market trends and customer needs to create relevant and impactful content.
- Support the creation of sales enablement tools to help the sales team present our solutions effectively.
- Bring creativity and new ideas to develop innovative and engaging materials.
- Collaborate on the creation of case studies, eBooks, landing pages, and other technical materials to strengthen SoftExpert's authority in the market.
Requirements
- Bachelor's degree in Engineering or related field.
- Technical experience in industries such as manufacturing, food & beverage, healthcare, and life sciences.
- Strong written and verbal communication skills.
- Advanced English (reading, writing, and speaking).
- Basic Spanish.
- Excellent time management and task prioritization skills.
- Attention to detail and ability to manage multiple projects simultaneously.
- Technical knowledge of the SoftExpert Suite.
- Experience with enterprise management software (e.g., CRM, ERP).
- Experience in marketing, product, or sales roles.
- Knowledge of UX/UI principles to create engaging demo screens and interactive content.
Benefits
- Unimed Health Plan: No monthly fee for the primary member and only 30% copayment.
- Annual Bonus: We recognize and reward your efforts with a special annual bonus.
- Meal Allowance or Food Voucher: Enjoy meals without payroll deductions, with a benefit of R$884.00.
- Education Assistance: Scholarships for language courses, undergraduate, postgraduate, or specialization programs, with monthly reimbursement of up to 70%.
- TotalPass: Access to a nationwide network of gyms, psychologists, and nutritionists across Brazil with an exclusive discount.
- Dental Plan: Choose among three comprehensive plan options for dental care throughout Brazil.
- Referral Bonus: Refer a friend and receive up to R$1,000.00.
- Free Online Courses: Improve your skills with 100% free courses developed by SoftExpert.
- Internal and External Training: We invest in your growth with training programs.
- Pharmacy Discount Program.
- Life Insurance.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
technical writingcontent creationUX/UI principlesSoftExpert Suiteenterprise management softwareCRMERPproduct marketingsales enablement toolscatalog and website product descriptions
Soft skills
strong written communicationstrong verbal communicationtime managementtask prioritizationattention to detailcreativitycollaborationcustomer-focused messagingproject managementmarket trend analysis
Certifications
Bachelor's degree in Engineering