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Business Development Manager – Filter, Heavy Duty Sales
Softcard (acquired by Google)Business Development Manager growing NAPA Fleet, Government, and Heavy-Duty auto-parts sales across Arizona and New Mexico. Driving account acquisition, program adoption, training, and territory revenue.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates strong sales acumen with a focus on Fleet, Government, and Heavy-Duty accounts, leveraging effective communication and relationship-building skills to achieve sales targets and drive program adoption.
Highest-signal resume keywords
Sales Account ManagementBusiness DevelopmentCustomer Relationship ManagementStrategic Initiative ExecutionSales Quota Achievement
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales PrinciplesAccount ManagementProduct KnowledgeDeal StructuringCRM SystemsInventory Management SoftwareDigital Engagement Platforms
Soft Skills
Clear CommunicationResilienceAdaptabilityResults Orientation
Tools & Technologies
NAPA ConnectRAMTAMS
Certifications & Qualifications
Valid Driver's License
Industry Keywords
Fleet AccountsGovernment AccountsHeavy-Duty ProductsCommercial FleetsMaster Service Agreement
About the role
Key responsibilities & impact- Develop and expand sales for Fleet, Government, and Heavy-Duty accounts
- Communicate and execute Fleet/Government and Heavy-Duty strategic initiatives
- Enroll new members in the NAPA Elite Fleet program and drive Master Service Agreement adoption
- Present NAPA Light Duty and Heavy-Duty products and programs to commercial fleets and government prospects
- Collaborate with NAPA Fleet HQ to provide field feedback and support program adoption, new accounts, Autotech training, and sales goals
- Coordinate government bids and RFQ opportunities for timely completion and submission
- Train local sales teams on Fleet and Heavy-Duty programs
- Achieve territory quotas for sales, new accounts, Fleet Elite, Commercial, and Government Fleet
- Support local BDGs with meetings, community events, and marketing activities
- Provide customer service and communication to NAPA Fleet and Government accounts
- Visit current customers to support program adoption and present relevant programs and products
- Register accounts in RAM, configure pricing profiles and categories in TAMS, and complete MI filter registrations
- Review monthly initiatives with sales teams
- Execute weekly, monthly, and quarterly sales plans and territory sales strategies
- Conduct account reviews and update management on progress indicators
- Attend, organize, and manage events and trade shows
- Monitor NAPA Connect for updates
- Consistently meet or exceed yearly targets and perform other assigned duties
Requirements
What you’ll need- 3–5 years of previous selling and account management experience
- Solid record of developing new business while maintaining and growing existing business
- Valid driver's license
- Ability to travel within the assigned territory, including long-distance driving, multiple daily sales calls, and overnight stays as required
- Ability to understand and apply sales principles, techniques, and processes
- Ability to identify and meet customer needs and build long-lasting relationships
- Clear and persuasive communication skills
- Resilience and adaptability in a fast-paced sales environment
- Strong results orientation and financial acumen, including structuring deals to meet sales and profit objectives
- Deep understanding of product specifications, features, benefits, and brand differentiators
- Comfort using CRM systems, inventory management software, and other sales tools
- Ability to leverage digital platforms for customer engagement
- Ability to safely operate a company vehicle for extended periods in varied weather and road conditions
- Ability to stand, walk, reach, climb, balance, stoop, kneel, crouch, crawl, talk, and hear
- Ability to frequently lift and/or move up to 60 pounds
- Ability to frequently attend after-hours and weekend events
- Travel requirements upwards of 50% at any given time
Benefits
Comp & perks- Company vehicle
- Travel expenses/overnight stays as required by the territory
- Opportunity to attend events and trade shows
- Talent Community and job alert access