Product Marketing Manager

Sofar Ocean

Product Marketing Manager managing GTM strategy for Spotter and Wayfinder at Sofar Ocean. Collaborating with Sales, Product, Science, and Customer Success to drive customer insight and revenue outcomes.

Posted 6/10/2026full-timeSan Francisco • California • 🇺🇸 United StatesSeniorLead💰 $130,000 - $170,000 per yearWebsite

About the role

Key responsibilities & impact

Own messaging and positioning for Spotter and Wayfinder
Drive ICP, segmentation, and customer insight
Build sales enablement that improves revenue outcomes
Lead launches and GTM execution
Establish a repeatable proof engine of case studies
Support lead generation by translating product value
Build AI-driven GTM tools and workflows

Requirements

What you’ll need

7+ years of experience in oceanography, meteorology, or met-ocean
Proven ability to support enterprise and multi-stakeholder buying motions
Strong messaging and storytelling skills
Comfortable operating across distinct GTM motions
Highly collaborative
AI tool-builder mindset: use AI to create systems and workflows

Benefits

Comp & perks

Health insurance
401(k) retirement plans
Paid time off
Flexible work arrangements
Professional development
Visa sponsorship

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

AI-driven toolsGTM executionsales enablementcustomer insightcase studieslead generationmessagingpositioningsegmentationproof engine

Soft Skills

storytellingcollaborationleadershipcommunicationorganizationalcustomer-focusedstrategic thinkingproblem-solvingadaptabilitycreativity