Senior Manager, Marketing Operations

Socure

. Execute the marketing operations roadmap, translating business priorities into scalable systems and process improvements .

Posted 5/22/2026full-timeSan Francisco • California • 🇺🇸 United StatesSenior💰 $165,000 - $190,000 per yearWebsite

Tech Stack

Tools & technologies

ApolloSQL

About the role

Key responsibilities & impact

Execute the marketing operations roadmap, translating business priorities into scalable systems and process improvements
Own day-to-day management and optimization of the marketing tech stack, including Marketo, Salesforce, 6sense, Apollo, ZoomInfo, Qualified, and supporting tools
Orchestrate data flow and integrations across the GTM stack (e.g., enrichment, routing, intent signals, and campaign activation tools)
Build and maintain lead management infrastructure (scoring, routing, lifecycle stages, SLAs) with strong QA and governance standards
Ensure accurate campaign tracking and performance measurement across channels (LinkedIn, web, conversational marketing, etc.)
Partner with Demand Gen to operationalize campaign execution and improve consistency, speed, and data integrity
Support intent-based and account-based workflows leveraging tools like 6sense and Qualified
Maintain and improve data quality across systems, leveraging tools such as RingLead and enrichment providers
Develop and maintain funnel reporting and performance insights (MQL → SQL → pipeline → revenue) in partnership with RevOps
Identify and implement AI-driven solutions to improve efficiency, campaign execution, lead management, and reporting
Evaluate and integrate emerging GTM and AI tools into the existing marketing operations stack where they create clear leverage
Manage offshore resources and third-party consultants, driving prioritization, accountability, and delivery quality

Requirements

What you’ll need

6–10 years of experience in Marketing Operations, Revenue Operations, or GTM systems roles
Strong hands-on expertise with Marketo and Salesforce, plus experience across modern marketing tech stacks
Familiarity with tools such as 6sense, Apollo, ZoomInfo, RingLead, Qualified, LinkedIn Campaign Manager, and Google Analytics
Demonstrated ability or strong interest in leveraging AI to improve marketing operations workflows and systems
Experience integrating and operationalizing multiple tools across the demand generation lifecycle
Proven track record as a systems-oriented operator executing against defined roadmaps
Experience managing offshore teams and/or external vendors or consultants
High attention to detail with strong QA discipline and process rigor
Strong analytical mindset with the ability to troubleshoot issues across systems and data flows
Ability to prioritize and execute in a fast-paced, evolving environment

Benefits

Comp & perks

Competitive compensation, equity, and benefits

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Marketing OperationsRevenue OperationsGTM systemsLead managementCampaign trackingData qualityAI-driven solutionsFunnel reportingPerformance measurementSystems integration

Soft Skills

Attention to detailAnalytical mindsetProcess rigorPrioritizationExecution in fast-paced environmentsCollaborationAccountabilityVendor managementProblem-solvingCommunication