Customer Marketing Lead

Socure

Customer Marketing Lead driving customer engagement and communication programs at Socure. Collaborating with marketing teams and delivering compelling customer strategies.

Posted 4/20/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $175,000 - $210,000 per yearWebsite

About the role

Key responsibilities & impact

Lead and manage customer engagement and communication programs, across channels including organic and paid channels, content, email, and virtual and live events
Collaborate with Product Marketing, Field Marketing, Partner Marketing teams to identify opportunities for leverage and scale initiatives across customer programs
Continually measure, monitor and drive improvement in program approaches; employ industry best practices and look for opportunities to increase effectiveness and efficiency
Present regularly on program performance and learnings to key stakeholders
Proactively ideate and propose new approaches for compelling customer engagement programs that drive sustainability
Build rapport with customers to increase renewals, referrals, and cross-sell and upsell opportunities

Requirements

What you’ll need

BA/BS degree in marketing, business, or related field
5+ years of B2B or tech marketing experience, especially Customer Service, Customer Success, or Account Management experience
Technical knowledge of the latest digital marketing tools and channels, including but not limited to Salesforce, Marketo, 6sense
Experience creating and executing marketing campaigns and programs that drive customer engagement and advocacy
Ability to write effective copy is a necessity
Familiarity with B2B marketing, lead generation, and sales processes

Benefits

Comp & perks

Offers Equity
Offers Bonus

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

digital marketingcustomer engagementmarketing campaignscopywritinglead generationsales processescustomer advocacyprogram measurementprogram improvementB2B marketing

Soft Skills

communicationcollaborationpresentationrapport buildingideationproactive approachstakeholder managementcreativityanalytical thinkingcustomer relationship management