Socure

Senior Product Marketing Manager – Payments

Socure

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $160,000 - $190,000 per year

Job Level

Senior

About the role

  • Develop product positioning, messaging, and value propositions that differentiate Socure’s Payments product in the market.
  • Lead the planning and execution of go-to-market strategies for new product launches and feature releases.
  • Conduct market, competitor, and customer research to inform product marketing strategies and content.
  • Collaborate with product, sales, and marketing teams to ensure consistent messaging and alignment across channels.
  • Create sales enablement materials, such as presentations, datasheets, and FAQs, tailored to workforce solutions.
  • Track and analyze product and campaign performance metrics, providing insights and recommendations for optimization.
  • Develop customer-facing content, including case studies, blog posts, and product collateral, highlighting payments product impact.
  • Gather feedback from customers and internal stakeholders to inform product improvements and marketing initiatives.
  • Champion Socure’s leadership competencies by fostering collaboration, adaptability, and a customer-centric mindset in all initiatives.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • 5+ years of experience in product marketing, marketing, or a related field, preferably with experience in payments.
  • Strong written and verbal communication skills.
  • Analytical mindset with the ability to interpret data and market trends.
  • Project management and organizational abilities; able to manage multiple projects and adapt to shifting priorities.
  • Deep understanding of product marketing, go-to-market strategies, and sales enablement.
  • Collaboration and relationship-building skills across cross-functional teams.
  • Adaptability, curiosity, and a willingness to learn in a fast-paced environment.
  • Experience within the payments space helping bring products to market is required.
Benefits
  • Offers Equity
  • Offers Bonus
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketinggo-to-market strategiessales enablementmarket researchdata analysiscontent creationperformance metricscustomer feedbackproduct positioningvalue propositions
Soft Skills
communication skillsanalytical mindsetproject managementorganizational abilitiescollaboration skillsrelationship-buildingadaptabilitycuriositycustomer-centric mindsetfostering collaboration
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Communications