Marketing and Communications Programs Manager

Socomec Group

Responsable programmes marketing communication at Groupe Socomec. Pilotage des programmes de communication et définition des stratégies marketing.

Posted 6/5/2026full-timeBenfeld • 🇫🇷 FranceSeniorLeadWebsite

About the role

Key responsibilities & impact

Analyze marketing and business challenges to inform and guide communication activities.
Define communication strategies aligned with target audiences, markets, and geographic regions.
Lead end-to-end 360° communication programs, from strategic definition to operational execution (creation of promotional content, events, digital campaigns, press relations, etc.).
Coordinate all internal and external stakeholders (web, data, social media, events, creative studio, corporate communications, local MarCom teams, agencies, etc.) using a cross-functional management approach.
Monitor the deployment of major communication programs, ensuring their coherence and adoption across markets.
Measure and analyze the performance of activities for the group's priority programs (visibility, engagement, lead generation, etc.), identify opportunities for optimization, and drive continuous improvement of the programs.

Requirements

What you’ll need

Master's degree (Bac+5) in Marketing and/or Communications.
Minimum 7 years' experience in marketing or communications project management.
Strong expertise in defining communication strategies and managing complex projects.
Professional-level English (B2/C1).

Benefits

Comp & perks

Flexible work arrangements
Professional development opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

communication strategiesproject managementdigital campaignspromotional content creationperformance measurementlead generationdata analysisevent coordinationstakeholder managementcross-functional management

Soft Skills

leadershipstrategic thinkinganalytical skillscommunicationcollaborationoptimizationcontinuous improvementcreativityadaptabilityproblem-solving

Certifications

Master's degree in MarketingMaster's degree in Communications