Senior Paid Ads Expert

SOCIAL SELLING GmbH

Senior Paid Ads Expert managing LinkedIn and Meta campaigns for B2B clients. Responsible for budget management and performance optimization of ad campaigns across platforms.

Posted 6/16/2026full-timeRemote • 🇩🇪 GermanySenior💰 €45,000 - €80,000 per yearWebsite

About the role

Key responsibilities & impact

Paid Ads management on LinkedIn and Meta.
Build, launch and optimize campaigns from scratch on a daily basis.
CPL, CTR, ROAS and CPA are your primary KPIs.
Segment and refine audiences and targeting.
Manage budgets, plan frontloading and calculate bidding strategies.
Conduct weekly ad-account reviews with the team.
Perform ad copy and creative testing.

Requirements

What you’ll need

At least 4 years of marketing experience with a strong focus on Paid Ads on LinkedIn or Meta.
Have launched campaigns yourself — not just reviewed reports.
Understand why a lead might cost €80 instead of €8.
Treat metrics as tools to drive decisions, not as decoration.
Work in a structured way and make data-driven decisions.
Be uncomfortable when assumptions remain untested.
Eagerness to dive deep into the ad platforms.
Bonus: Experience with HubSpot, Lemlist, Clay or automations via Zapier.

Benefits

Comp & perks

Performance-based compensation with noticeable salary increases when you deliver.
Company MacBook, available for private use.
100% remote.
Comprehensive health benefits covering 300+ services, plus a discretionary budget for massages, eyewear, medications and alternative practitioners.
Team events and company gatherings to keep remote work social.

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Paid Ads managementcampaign optimizationCPLCTRROASCPAaudience segmentationbudget managementbidding strategiesad copy testing

Soft Skills

data-driven decision makingstructured work approachanalytical thinkingproblem-solvingteam collaborationeagerness to learnadaptabilityattention to detailcritical thinkinginitiative