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Creative Insights Lead
Soar With UsCreative Insights Lead driving strategic connections in Creative Strategy department at Hambi Media, blending customer psychology, creative strategy, and performance data across campaigns.
About the role
Key responsibilities & impact- You'll sit between customer psychology, creative strategy, and performance data, helping the department understand why customers respond to creative and how those learnings can compound across the business.
- Coach our Senior Creative Strategists to operate at a higher strategic level, lead all departmental training focused on growth strategy and performance.
- Work with our Growth Strategy team to build the systems and rituals that make these two functions work seamlessly as one.
- Tap into our £600M+ Meta data warehouse to surface the macro creative insights, trends, and tactical plays that compound across every account in the book.
- You'll join a six-person Creative Strategy leadership team: the Chief Creative Officer, the Head of Creative Strategy, three Creative Leads, and you.
- Support the four Senior Creative Strategists you'll manage, coaching their thinking on the accounts they own.
Requirements
What you’ll need- 5+ years in a strategic role in performance creative, growth strategy, media buying, or paid social - ideally with exposure to all of them.
- Deep performance fluency - you understand testing structures, scaling logic, attribution, funnels, CRO. You can audit a Meta ad account in 30 minutes and tell us the biggest constraint, and how to fix it.
- Strong understanding of creative strategy in a growth ecosystem - you don't need to be the best creative strategist in the room, but you need to understand how creative ladders into the wider commercial system.
- Coaching mindset - you've trained or managed strategists or junior team members and got real energy from doing it.
- Constraint-based thinking - you can reverse-engineer a performance bottleneck to its root cause and identify what changes upstream will drive meaningful results downstream.
- Continuous research + data mindset - constantly scanning what's working in the market, daily not quarterly. Comfortable spending hours in data if it surfaces the next insight.
- Outcome Obsessed - every task, framework, and training tied to a measurable outcome.
- Kind Candour - confident in giving direct, honest feedback regularly in a way that empowers.
- Extreme Ownership - you demonstrate strong accountability in everything you do.
- AI-literate and tech-enabled - you understand the trajectory of AI in creative and paid social, are comfortable using AI tools yourself, and can lead a team through AI-augmented workflow adoption.
- DTC / e-commerce business model literacy at 7-9 figure scale.
Benefits
Comp & perks- Enjoy 28 days of annual leave, giving you the time to recharge and maintain a healthy work-life balance.
- Benefit from our long-service reward scheme, with 1 additional day of annual leave awarded each year after 2 years of service.
- Work in a flexible hybrid model, with 2 days in our Central London office at the Roundhouse in Camden and the remainder from home.
- Access private health and life insurance, providing additional peace of mind and support for you and your family.
- Participate in our company pension scheme to help you plan and save for the future.
- Take advantage of a one-month annual work-abroad allowance, giving you the flexibility to work remotely from another location each year.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
performance creativegrowth strategymedia buyingpaid socialtesting structuresscaling logicattributionconversion rate optimization (CRO)Meta ad account auditingcreative strategy
Soft Skills
coaching mindsetconstraint-based thinkingcontinuous researchdata mindsetoutcome obsessedkind candourextreme ownership