Own the Lens Creator Journey: Develop and execute a product vision and strategy focused on the end-to-end Lens creator lifecycle
Build Insights & Feedback Products: Partner with the XFN team to define and launch products that provide creators with actionable insights into their Lens performance and audience engagement
Create and manage robust feedback loops and communication channels (e.g., notifications, in app insights for creators)
Develop Platform Capabilities: Partner with engineering, design, and UXR to build and enhance platform capabilities and creator tooling
Drive Creator Growth & Incentives: Collaborate closely with Legal, Marketing, PMM, and Product Partnerships to design, launch, and manage creator incentive programs
Lead Cross-Functional Teams: Build close relationships with Design, UXR, Data Science, and Engineering to translate creator needs into a clear, prioritized roadmap and detailed product specifications
Analyze and Iterate: Define and analyze key success metrics for the creator ecosystem and use data-driven insights to evaluate tradeoffs and make decisions
Be an Ecosystem Expert: Deeply understand the competitive landscape, creator economy trends, and business priorities to push forward initiatives that matter
Requirements
A deep passion for creator ecosystems and empowering developers
Experience building products for creator or developer communities
Strong understanding of user feedback systems, analytics, and insights products
Ability to define and analyze success metrics and use data to drive product decisions
Excellent interpersonal communication, relationship management, and organizational skills
Ability to think creatively and approach problems with system-level thinking
Experience working with 3D engines (Unity, Unreal), XR frameworks, or other creator tools
Familiarity with design tools like Figma or similar
BS/BA degree or equivalent years of experience
2+ years of experience building and shipping products at a technology company; OR a Masters and 1+ years of experience
Preferred: Hands-on experience across the entire product lifecycle for a platform or ecosystem product
Preferred: Experience working on creator or developer incentive programs
Preferred: Proven ability to manage complex projects with diverse cross-functional partners, including Legal, Marketing, and Partnerships
Preferred: Direct experience building Lenses or creating content with other AR/VR authoring tools
Benefits
paid parental leave
comprehensive medical coverage
emotional and mental health support programs
compensation packages that let you share in Snap’s long-term success
eligible for equity in the form of RSUs
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
user feedback systemsanalyticssuccess metrics3D enginesUnityUnrealXR frameworksproduct lifecycleAR/VR authoring tools