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SMG

Digital Media Manager

SMG

Digital Media Manager leading digital campaigns across programmatic, social, and OOH for SMG. Driving innovation, strategy, and the performance of a high-performing team in a hybrid role.

Posted 5/9/2026full-timeLondon • 🇬🇧 United KingdomMid-LevelSenior💰 £50,000 per yearWebsite

About the role

Key responsibilities & impact
  • Leading end-to-end digital campaign activation, optimisation, and reporting across programmatic, social, and OOH
  • Acting as the technical lead for digital operations, solving implementation challenges and ensuring best practice
  • Overseeing campaign builds, tracking, QA, pacing, and performance optimisation
  • Managing team performance, workloads, and development while fostering a collaborative environment
  • Driving commercial tracking including spend allocation, profitability, and partner agreements
  • Getting hands-on in platforms during peak periods or key activations
  • Developing and refining processes, frameworks, and operational efficiencies
  • Collaborating with planning and insight teams on audience strategy, 1PD activation, and measurement
  • Leading innovation initiatives and testing new channels, tools, and activation strategies
  • Building and maintaining relationships with media owners and AdTech partners
  • Supporting wider agency growth by upskilling teams and strengthening digital capability

Requirements

What you’ll need
  • Extensive experience in media agencies, publishers, or marketing teams
  • Strong hands-on expertise in Programmatic and Paid Social media trading
  • Proven experience delivering lower funnel, ROI-driven campaigns such as CPA, ROAS, and ROI
  • Deep platform knowledge such as Meta and The Trade Desk
  • Experience in media buying across display and social, with OOH as a bonus
  • Strong commercial acumen with the ability to manage budgets, profitability, and reporting
  • Demonstrated experience leading, coaching, and developing high-performing teams
  • Ability to balance strategic thinking with hands-on execution
  • Confidence working with senior stakeholders, both internal and external
  • A proactive, solutions-focused mindset with strong AdTech and problem-solving capabilities
  • Experience in retail, FMCG, or fast-paced media environments is preferred

Benefits

Comp & perks
  • 10% discretionary bonus
  • £1,800 yearly wellbeing fund (on top of your salary!)
  • Free Headspace subscription
  • £500 yearly “Learning Fund” for learning
  • 4 extra Wellbeing Days off per year
  • 4pm finishes every Friday
  • Flexible and hybrid working

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
programmatic media tradingpaid social media tradingcampaign optimisationcampaign reportingmedia buyinglower funnel campaignsCPAROASROIaudience strategy
Soft Skills
team managementcollaborationstrategic thinkingproblem-solvingcoachingdevelopmentcommercial acumenproactive mindsetrelationship buildinginnovation