
Web Designer
Smartsheet
full-time
Posted on:
Location Type: Remote
Location: United States
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Tech Stack
About the role
- You will be the driving visual force for marketing our product, crafting high-converting landing pages, campaign hubs, and engaging digital assets.
- Create low-fidelity page layout wireframes to plan visual composition before building in our CMS (Drupal).
- Work with our analytic teams to rapidly iterate on designs for A/B testing and experimentation.
- Collaborate effectively across teams and departments.
- Design and build web pages across marketing touchpoints using established components and design system guidelines.
- Share and document your knowledge and perspective with peers.
- Advocate for process improvements related to production efficiencies and best practices.
- Manage a mix of large and small projects with overlapping priorities.
- Continually adopt new tools and practices as the work evolves.
- Collaborate with Motion Designers to create and implement lightweight, high-performance web animations using LottieFiles and JSON to enhance user engagement without sacrificing page speed.
- Collaborate with the Web UX team to ensure designs align with system capabilities before building.
- Design and produce visual web assets including background images, product visualizations, OG/teaser images, blog imagery, and iconography.
- Use the web component library in Figma to create mockups for landing pages, campaign pages, and promotional content — without modifying system-level components.
- Build and manage pages in Drupal using existing components and page templates; pass completed work to DXO for publishing.
- Reference Web UX team guidelines and demo/gallery pages to ensure correct component usage and layout application.
- Collaborate with the Web UX team to flag component limitations or inconsistencies.
Requirements
- 5+ years in a web design or digital design role, with a portfolio demonstrating strong visual design, layout, and data-focused design.
- Experience designing simple solutions for complex problems and a stellar portfolio demonstrating a keen eye for typography, layout, data-driven design, and interactive web elements.
- Appreciation for user-centered design principles and how they inform visual and layout decisions.
- Proven track record for crafting simple, creative solutions for complex problems.
- A high degree of proficiency with Figma, Adobe Illustrator, and Adobe Photoshop is a hard requirement.
- A strong understanding of CMS-based web environments and how design system components are structured and applied. You must be comfortable working closely with Web UX Designers and DXO to execute your vision.
- Strong communication and interpersonal skills (visual, written, verbal, presentation); ability to work successfully with teams across the organization from different capabilities and backgrounds.
- Highly organized, track, and document all work.
- Academic studies/certifications or relevant experience on Design Thinking, Human Centered Design, and Web Design are a plus.
- Animation & Implementation is desirable: Proven experience creating, exporting, and implementing web animations using LottieFiles and JSON is a plus.
- Hands-on, proven experience building and managing sites within Drupal or similar CMS systems.
- Marketing Acumen: A strong understanding of digital marketing principles, user journey mapping, and what drives users to click, sign up, or request a demo.
- Strong visual design skills including typography, colour, layout, and image art direction. Proficiency in Adobe Illustrator and Photoshop is required.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
web designdigital designvisual designlayout designdata-driven designuser-centered designweb animationsA/B testingprototypingcontent management systems
Soft Skills
communication skillsinterpersonal skillsorganizational skillscollaborationproblem-solvingcreativityattention to detailpresentation skillsadaptabilityprocess improvement
Certifications
Design ThinkingHuman Centered DesignWeb Design