Smartsheet

Lead Web Designer – Remote Eligible

Smartsheet

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

Senior

Tech Stack

CloudDrupalJavaScript

About the role

  • You will be the driving visual force for marketing our product, crafting high-converting landing pages, interactive web experiences, and engaging digital campaigns.
  • Create task flows, wireframes, and low- to high-fidelity interactive prototypes based on user and business data.
  • Provide assets, specifications, and guidance for UI implementation throughout the development process.
  • Rapidly iterate on prototypes and designs for A/B testing and experimentation.
  • Follow and improve existing design patterns and style guides.
  • Create UI deliverables and specifications documents, including detailed redlines, for developer hand-off.
  • Support the UX team in other areas of the human-centered design process (e.g., user research, usability testing, information architecture, and interaction design).
  • Collaborate effectively across teams and departments.
  • Design user experiences across digital and physical touchpoints, adhering to established style guides and design systems.
  • Share and document your knowledge and perspective with peers.
  • Advocate for process improvements related to production efficiencies and best practices.
  • Manage a mix of large and small projects with overlapping priorities.
  • Actively research new tools and best practices to adopt as the work evolves.
  • Work with other departments to gain a deep understanding of user needs and goals and communicate them to cross-functional product teams.
  • Design high-fidelity, conversion-focused landing pages, campaign hubs, and core website updates tailored to our target SaaS audience and support in-app graphics when needed.
  • Collaborate with Motion Designers to create and implement lightweight, high-performance web animations using LottieFiles and JSON to enhance user engagement without sacrificing page speed.
  • Build, update, and manage web pages directly within Drupal, ensuring visual consistency and adherence to best practices.
  • Help maintain and scale our marketing design system in Figma, Creative Cloud, and Brandfolder, ensuring all assets align with our core brand guidelines.
  • Work closely with front-end developers, content marketers, and SEO specialists to ensure all web designs are technically feasible, responsive, and optimized for search.
  • Network with peers and stakeholders to drive technology and UI improvements.
  • Serve as a consultant within your subject matter expertise to help all business organizations shape the scope of their projects.
  • Other job duties as assigned.

Requirements

  • 8+ years experience designing exceptional experiences for complex, data-driven web and mobile applications with a strong focus on B2B or SaaS applications and/or marketing websites.
  • Experience designing simple solutions for complex problems and a stellar portfolio demonstrating a keen eye for typography, layout, conversion-driven design, and interactive web elements.
  • Passion for and understanding of the full human-centered design process and desire to work on a team that truly follows it.
  • Proven track record for crafting simple, creative solutions for complex problems.
  • Strong interaction design and prototyping skills.
  • A high degree of proficiency with UX/UI Tools (Figma, XD, Zeplin, etc) and design tools such as Adobe Illustrator, Adobe Photoshop is a hard requirement.
  • A strong understanding of HTML, CSS, JavaScript, (JSON knowledge a plus), and how modern web frameworks operate. You must be comfortable working closely with developers to execute your vision.
  • Strong communication and interpersonal skills (visual, written, verbal, presentation); ability to work successfully with teams across the organization from different capabilities and backgrounds.
  • Highly organized, track, and document all work.
  • Academic studies/certifications or relevant experience on Design Thinking, Human Centered Design, and UX/UI Design are a plus.
  • Animation & Implementation is desirable: Proven experience creating, exporting, and implementing web animations using LottieFiles and JSON is a plus.
  • Hands-on, proven experience building and managing sites within Drupal or similar CMS systems.
  • Marketing Acumen: A strong understanding of digital marketing principles, user journey mapping, and what drives users to click, sign up, or request a demo.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
interaction designprototypingHTMLCSSJavaScriptweb animationsuser experience designconversion-driven designdata-driven designdesign systems
Soft Skills
communicationinterpersonal skillsorganizational skillscollaborationproblem-solvingcreativitypresentation skillsuser advocacyprocess improvementteamwork
Certifications
Design ThinkingHuman Centered DesignUX/UI Design