Senior Product Marketing
Community Phone
Product Marketing Manager
SmarterDx
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $125,000 - $145,000 per year
Job Level
Mid-LevelSenior
About the role
- Develop and own compelling product positioning, messaging, and value propositions that resonate with healthcare providers and decision-makers.
- Lead go-to-market planning and execution for new product launches, including market segmentation, competitive analysis, and campaign strategy.
- Collaborate cross-functionally with product management, sales, customer success, and marketing teams to align on strategy and drive commercial success.
- Conduct in-depth market research and gather customer insights to inform product development and marketing initiatives.
- Strategize, guide and oversee creation of sales enablement materials, training sessions, and tools that empower the sales team to effectively communicate product value.
- Partner with content and demand generation teams to develop impactful collateral such as case studies, whitepapers, webinars, and product demos.
- Analyze performance metrics, generate actionable insights, and optimize campaigns to maximize ROI and growth.
Requirements
- 4+ years of product marketing experience in B2B SaaS, preferably within healthcare technology, fintech or related fields.
- Proven track record of developing successful product positioning, messaging, and go-to-market strategies.
- Highly organized, self-motivated, and comfortable managing multiple projects in a fast-paced, dynamic environment.
- Exceptional communication skills with the ability to simplify complex concepts and tell compelling stories.
- Experience creating sales enablement content and collaborating closely with sales teams to drive revenue.
- Strong understanding of healthcare provider workflows, revenue cycle management, or clinical AI solutions is highly desirable.
- Analytical mindset with proficiency in marketing analytics tools, CRM systems, and data-driven decision making.
Benefits
- Medical, Dental & Vision – Comprehensive plans with leading insurance providers, covering 90-100% of your premiums and 70-90% for dependents, depending on the plan.
- One Medical Membership – Free membership included if you enroll in a SmarterDx medical plan.
- Paid Parental Leave – Generous paid leave to support families through birth or adoption: Up to 12 weeks for birthing parents and 6 weeks for non-birthing parents.
- Remote-First Team – Work from anywhere in the U.S. with a $400 home office reimbursement stipend.
- Unlimited PTO & 10 Holidays – 4 of which include floating holidays so you can recognize the days that matter most to you.
- Learning & Development Budget – $500 per year (prorated) for courses, books, and resources to expand your skills.
- 401(k) with Traditional & Roth Options – Tax-advantaged retirement savings through Empower.
- Minimal Bureaucracy – A fast-moving, high-impact environment where you can focus on what matters.
- Incredible Teammates! – Work alongside smart, supportive, and mission-driven colleagues.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketinggo-to-market strategiesmarket segmentationcompetitive analysissales enablement contentmarketing analyticsdata-driven decision makingrevenue cycle managementclinical AI solutions
Soft skills
highly organizedself-motivatedexceptional communicationability to simplify complex conceptsstorytellingcollaborationproject management
