SmartBox Company

Senior Product Manager – Customer Lifetime Value

SmartBox Company

full-time

Posted on:

Location Type: Hybrid

Location: United States

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About the role

  • Co-define retention strategy with the Head of CRM
  • Own CLV and lifecycle product strategy across Buyers and Beneficiaries
  • Drive engagement, purchase frequency, and long-term retention
  • Identify and activate key CLV drivers
  • Leverage channels to drive engagement, including product features, mobile app experiences, CRM campaigns, and content
  • Ensure communication works cohesively across all channels
  • Translate CLV goals into mobile app priorities
  • Drive app adoption, engagement, and repeat usage
  • Partner with Data and Tech teams to improve tracking and data infrastructure
  • Analyze data to identify retention and repeat drivers
  • Collaborate with Product, Data, Tech, CRM, Marketing, Content, and Growth teams

Requirements

  • Proven ability to identify and solve customer problems through product discovery
  • Strong track record of delivering measurable commercial impact
  • Ability to turn insights into actionable product strategies
  • Strong ownership mindset with accountability for business-critical outcomes
  • Data-driven approach with the ability to analyse behaviour and act on insights
  • Ability to work across multiple channels and functions
  • Strong stakeholder management and presentation skills
  • Experience with OKRs and outcome-driven planning
  • Ability to turn strategy into execution—and execution into learning
Benefits
  • Health insurance
  • Flexible work arrangements
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
data analysisproduct strategycustomer lifetime value (CLV)mobile app engagementCRM campaignstracking improvementoutcome-driven planningproduct discoverymeasurable commercial impactinsight translation
Soft Skills
stakeholder managementpresentation skillsownership mindsetaccountabilitydata-driven approachproblem-solvingcollaborationcommunicationstrategic executionlearning from execution