Demand Generation Engineer

SmartAcre

Demand Generation Engineer executing B2B marketing campaigns for SmartAcre's clients. Collaborating on strategies using HubSpot and Google Ads to optimize demand generation efforts.

Posted 5/8/2026full-timeAllentown • Colorado, Missouri, Pennsylvania, Texas, Virginia • 🇺🇸 United StatesJuniorMid-Level💰 $55,000 - $70,000 per yearWebsite

About the role

Key responsibilities & impact

Build and execute demand generation programs that help B2B clients attract, convert, and nurture the right audiences
Work confidently in HubSpot Marketing Hub to build lists, workflows, emails, landing pages, forms, campaigns, and performance reporting
Support go-to-market programs across paid search, email, landing pages, lifecycle nurture, and conversion paths
Manage and optimize Google Ads Search campaigns, including keyword strategy, ad copy, budget pacing, performance analysis, and recommendations
Use campaign data to spot what is working, what is underperforming, and what needs to change next
Connect campaign execution to business outcomes, including lead quality, conversion rates, pipeline influence, and budget efficiency
Collaborate with account managers, strategist, paid media specialists, RevOps experts, designers, developers, and client teams to move work forward
Use AI and marketing technology to work smarter, improve output, and create better campaign systems
Keep campaign details organized, accurate, and moving, because good ideas still need clean execution to work

Requirements

What you’ll need

Must be authorized to work within the United States and live in CO, PA, TX, MI, or VA
Must be AI forward and comfortable using AI tools to work faster and smarter while bringing the judgment, curiosity, and strategic thinking needed to make the work accurate, useful, and client ready
Must have current working experience in HubSpot Marketing Hub
Must have current working experience in Google Ads, especially Search campaigns
LinkedIn Ads experience is a plus
Content experience is helpful, especially for campaign messaging, email, landing pages, and paid ad copy

Benefits

Comp & perks

Competitive salary with a range of $55,000 to $70,000 based on experience
Benefits package, including health, dental, vision, and 401k with employer contribution
Paid parental leave and compassionate care time
Performance based bonuses and incentives
Paid holidays and PTO from day one

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

demand generationcampaign performance analysiskeyword strategyad copybudget pacingconversion rateslifecycle nurturecontent creationemail marketinglanding page optimization

Soft Skills

strategic thinkingcuriosityjudgmentcollaborationorganizationcommunicationproblem-solvingadaptabilitycreativityattention to detail