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Smart Care

Marketing Manager

Smart Care

Marketing Specialist responsible for executing and optimizing marketing programs driving brand awareness and lead generation. Collaborating cross-functionally with teams to deliver integrated campaigns across channels.

Posted 5/21/2026full-timeRemote • Wisconsin • 🇺🇸 United StatesJuniorMid-LevelWebsite

About the role

Key responsibilities & impact
  • Execute and optimize marketing programs driving brand awareness, lead generation, and customer engagement
  • Collaborate cross-functionally with sales, product, operations, and leadership teams
  • Plan, execute, and optimize multi-channel marketing campaigns
  • Develop and manage marketing content including emails, website pages, case studies, and blogs
  • Plan and support industry trade shows, conferences, and customer events
  • Manage and optimize digital channels including website, SEO/SEM, and social media
  • Track and analyze key performance indicators (KPIs) and prepare reports

Requirements

What you’ll need
  • Bachelor’s degree in Marketing, Business, Communications, or related field
  • 2–5 years of experience in marketing or related role (B2B experience preferred)
  • Strong project management and organizational skills
  • Experience with digital marketing tools (e.g., CRM, marketing automation, Google Analytics)
  • Excellent written and verbal communication skills

Benefits

Comp & perks
  • Equal Employment Opportunity/Affirmative Action Employer
  • All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other protected class status
  • Reasonable accommodations for disabilities during the application or hiring process

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
digital marketingSEOSEMcontent managementlead generationbrand awarenesscustomer engagementmulti-channel marketingKPI analysisproject management
Soft Skills
organizational skillscommunication skillscollaborationteamworkanalytical skills