Skinny Dipped Films

Director of Sales – East

Skinny Dipped Films

full-time

Posted on:

Location Type: Remote

Location: Remote • New York • 🇺🇸 United States

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Job Level

Lead

About the role

  • Own & Grow Key Retail Accounts
  • Build and nurture strong relationships with buyers, brokers, and distributor partners. Experience with UNFI and KeHE is a strong plus.
  • Use data to identify opportunities and build the brand by executing effective Merchandising, Assortment, Pricing and Shelving plans
  • Partner closely with Marketing to develop retailer-specific programs that boost visibility and consumer demand
  • Bring a brand-builder mentality, a mix of hunting and farming
  • Develop annual plans in partnership with cross-functional team members
  • Track performance against goals and proactively suggest course corrections to keep the business on track
  • Leverage analytical resources (including distributor reporting) to optimize distribution, monitor OOS conditions, and identify opportunities or areas that need course correction
  • Build efficient, effective promotional plans and conduct post-promo analysis to ensure trade spend is driving meaningful results
  • Balance growth with profitability by minimizing waste and optimizing ROI
  • Build, lead and mentor a direct report who handles regional accounts based in Central and East geographies
  • Provide clear direction, mentorship, and support
  • Collaborate with our broker partners to optimize the business. Set clear KPIs and utilize scorecards to hold broker partners accountable
  • Conduct regular reviews, identify gaps, and implement follow-up actions that drive consistent execution in the field
  • Provide timely, data-driven forecasts that inform production, inventory, and financial planning
  • Use insights from sales planning / trade promotion management tools, SPINS, and retailer feedback to continuously improve forecast accuracy
  • Share actionable insights with senior leadership to support strategic decisions
  • Lead with positivity, fostering an optimistic and motivating environment to inspire team performance and client relationships
  • Attend customer meetings, trade shows, and broker presentations
  • Travel up to 50%+ as needed to support customer and business needs

Requirements

  • BA/BS required
  • 5-8 years of CPG sales experience, with 2-5 years as a Director or Sr Manager of sales, trade marketing, or broker management
  • Experience across both large CPG and challenger brands
  • Experience with food and snack brands
  • People management experience preferred
  • Experience in volume planning, forecasting, and trade spend management
  • Strong planning and analytical skills with proficiency in SPINS/consumption data, forecasting tools, and financial analysis
  • Excellent communication skills, with the ability to influence cross-functionally and build trust with internal and external partners
  • Highly organized, proactive, and able to thrive in a fast-moving, entrepreneurial environment
  • A positive, collaborative leadership style that inspires performance and strong relationships
Benefits
  • Competitive salary
  • Annual performance bonus
  • Equity opportunity
  • Excellent medical/dental/vision benefits
  • 401(k)
  • 3 weeks paid vacation + 14 paid holidays
  • Paid parental leave
  • Paid time off to volunteer
  • Wellness & technology stipends
  • Fun, entrepreneurial culture with room to grow and make an impact

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
CPG salestrade marketingbroker managementvolume planningforecastingtrade spend managementfinancial analysismerchandisingassortment planningpricing strategies
Soft skills
relationship buildingmentorshipcollaborationcommunicationorganizational skillsproactivityleadershipinfluencingpositivityteam performance
Certifications
BABS