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Six Values

Senior Performance Marketing Analyst

Six Values

Senior Performance Marketing Analyst focusing on channel performance analytics across multiple brands. Responsible for building the acquisition funnel and enabling data-driven budget decisions.

Posted 4/14/2026full-timeRemote • 🌎 Anywhere in the WorldSeniorWebsite

Tech Stack

Tools & technologies
BigQuerySQLTableau

About the role

Key responsibilities & impact
  • Build and maintain a full view of the top-of-funnel acquisition funnel
  • Analyse performance across Meta, affiliates, SEO, and other channels
  • Ensure accurate tracking of campaigns (UTMs, gclid/fbclid)
  • Own and develop attribution models (starting with last-touch, evolving over time)
  • Work with BigQuery and internal data sources to combine marketing data with customer behaviour and revenue
  • Collaborate with BI/engineering to ensure clean, scalable data pipelines
  • Build and maintain dashboards (Tableau / similar) for CPA, ROAS, conversion rates

Requirements

What you’ll need
  • 5+ years in performance marketing analytics, growth analytics, or marketing data
  • Strong experience with paid media data and acquisition funnel analysis
  • Strong SQL skills (BigQuery or similar)
  • Good understanding of: Attribution modelling GA4, GTM, UTMs, CPA, ROAS, LTV
  • Marketing data pipelines (Fivetran or similar is a plus)

Benefits

Comp & perks
  • Flexible work arrangements
  • Professional development opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
performance marketing analyticsgrowth analyticsSQLBigQueryattribution modelingGA4GTMUTMsCPAROAS