Director, Customer Onboarding Success – APAC

SiteMinder

Leading customer onboarding efforts at SiteMinder for hotels across APAC. Transforming customer experience and driving measurable business outcomes through strategic leadership.

Posted 6/15/2026full-timeBangkok • 🇹🇭 ThailandLeadWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

data analysisperformance managementprocess improvementcustomer operationsSaaScustomer satisfaction metricsactivation metricsearly life retention metricsstrategic direction settingteam scaling

Soft Skills

leadershipcommunicationinfluencecoachingcustomer obsessioncross-functional collaborationanalytical thinkingcultural navigationaccountabilitycommercial mindset

Industry Keywords

high-growth technologycustomer-facing teamssenior leadershipglobal teamsmarket dynamicscustomer insightsfeedback loopsoperating rhythmstrategic decisionsperformance trends

About the role

Key responsibilities & impact

Own and scale the regional onboarding function, ensuring consistent, high-quality execution across multiple teams
Lead, coach, and develop Team Leaders to build a high-performing, accountable, and customer-obsessed culture
Drive regional performance against key metrics including activation, time-to-value, early life retention, and customer satisfaction
Set the strategic direction for onboarding, continuously improving processes, tooling, and operating rhythm
Partner cross-functionally with Sales, Product, Support, and Customer Success to ensure seamless customer handoffs and feedback loops
Translate customer insights into actionable improvements that influence product, process, and experience design
Analyse performance trends and present insights to senior leadership to inform strategic decisions

Requirements

What you’ll need

Extensive experience leading customer-facing teams in a SaaS or high-growth technology environment
Proven success operating at a senior leadership level, managing leaders of teams rather than just individual contributors
Strong commercial mindset with a track record of driving measurable customer and business outcomes
Exceptional leadership and communication skills, with the ability to influence across senior stakeholders and global teams
Strong ability to communicate effectively across multiple markets, with experience navigating different cultures and market dynamics
Analytical strength with a data-driven approach to performance management and continuous improvement
Experience scaling teams, processes, or customer operations in fast-moving environments
Willingness to travel regionally as required

Benefits

Comp & perks

Equity so you can share in SiteMinder’s growth and success
Hybrid working model (office + remote flexibility)
Mental health and wellbeing support initiatives
Generous parental leave, including secondary carers
Paid birthday, study, and volunteering leave each year
Team events, social clubs, and global celebrations
Employee Resource Groups (ERGs) for connection and community
Ongoing investment in your growth, learning, and leadership development