Sitemate

Customer Marketing, Advocacy Specialist

Sitemate

full-time

Posted on:

Location Type: Remote

Location: Australia

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Salary

💰 A$60,000 - A$90,000 per year

About the role

  • Proactively reach out to customers to request and secure reviews on platforms such as G2 and Capterra
  • Coordinate case study outreach, including scheduling, interviews, and follow-ups
  • Draft written case studies and customer proof content, incorporating feedback and approvals
  • Maintain and organise a central proof library for use across the website, sales assets, and internal tools
  • Publish and update proof-related web pages and assets, using AI tools where helpful
  • Track weekly and quarterly targets and report on progress and outcomes

Requirements

  • Experience in content, technical writing, customer-facing roles, or similar
  • Strong written and spoken English
  • Proven ability to interview customers and translate conversations into clear written output
  • Comfort with direct outbound communication (email and phone)
  • Strong organisational skills and attention to detail
  • Experience working within structured processes or targets
  • Nice to Have: Experience writing case studies, customer stories, or technical documentation
  • Familiarity with product-led or B2B SaaS environments
  • Experience supporting GTM teams with proof or enablement assets
  • Exposure to AI tools for drafting, summarisation, or content workflows
Benefits
  • Competitive, performance-based remuneration
  • Equity options - own a piece of what you’re helping to build
  • 20 days paid annual leave, plus sick, carer’s, and compassionate leave
  • Parental leave - 16 weeks for primary and 6 weeks for secondary carers (including adoption and stillbirth support)
  • Learning & Development - professional growth budget and transparent career plans
  • Laptop and home office setup budget
  • Flexible work - remote or hybrid options, plus the ability to work from anywhere for several weeks each year
  • Community & Connection - global offsites, monthly all-hands and “Life Story” sessions
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content writingtechnical writingcase study writingcustomer story writingdocumentation writingcustomer outreachinterviewingreportingtarget trackingproof content creation
Soft Skills
strong written communicationstrong spoken communicationorganizational skillsattention to detailoutbound communicationcustomer-facing skillsability to translate conversationsproactive outreachcollaborationfeedback incorporation