Senior Conversion Rate Optimization, CRO Strategist

Simplistic

CRO Strategist optimizing conversion rates for eCommerce brands on Shopify Plus. Leading testing roadmap, mentoring junior strategists, and driving business growth through analytics.

Posted 7/23/2026full-timeRemote • Colorado, Connecticut, District of Columbia, Florida, Illinois, Kansas, Maryland, Massachusetts, Mississippi, Missouri, Montana, New Jersey, New York, North Carolina, Oklahoma, Pennsylvania, Texas, Virginia • 🇺🇸 United StatesSenior💰 $90,000 - $120,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expert-level knowledge of the Shopify Plus Ecosystem and proven experience in Conversion Rate Optimization, utilizing A/B and multivariate testing methodologies to drive business impact. Strong communication and collaboration skills are essential for effectively engaging with both technical and non-technical stakeholders.

Highest-signal resume keywords

Shopify Plus Ecosystem ExpertiseConversion Rate OptimizationA/B And Multivariate TestingGoogle Analytics 4Heuristic Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Conversion Rate OptimizationA/B TestingMultivariate TestingHeuristic AnalysisWebsite Design Best PracticesECommerce Trends AnalysisCompetitive ResearchData AnalysisClient Presentation DevelopmentStrategic Recommendations

Soft Skills

Strong CommunicationCollaboration SkillsMentoringFeedback Provision

Tools & Technologies

Google Analytics 4Google Tag ManagerShopify

Industry Keywords

CRO MethodologiesECommerceClient AcquisitionBusiness AuditsSales Support

About the role

Key responsibilities & impact

Own the CRO testing roadmap and prioritization framework across multiple client accounts
Mentor and provide QA/feedback on junior strategists' test hypotheses and heuristic analyses
Translate CRO test results into business impact narratives (revenue, conversion lift, LTV) for client and internal stakeholders
Contribute to the evolution of internal CRO methodologies, frameworks, and best practices
Conduct new business audits to identify growth opportunities and inform strategic recommendations
Continuously monitor eCommerce trends and create meaningful case studies based on obtained learnings
Support new business scoping efforts, including defining project needs and deliverables
Provide sales support to help drive new business development and client acquisition
Assist leadership with monthly company syncs, including populating decks and presenting updates to the broader team
Collaborate with clients to understand their design goals and develop strategies to achieve them
Complete heuristic analyses of website designs
Conduct competitive research of direct and indirect competitors to motivate A/B tests
Design and hypothesize CRO tests, focusing on opportunities to test higher-performing visual assets, copy, and layout of content sections on Shopify eCommerce websites
Create and present client-facing presentations to inspire website optimizations
Analyze top-funnel (i.e., marketing, Landing Page, etc.) content to identify areas for improvement and to streamline high-converting content throughout the website experience
Make ongoing recommendations for improvement to Shopify website experiences

Requirements

What you’ll need

5+ years of experience at Shopify Plus Agency(ies), serving 8+ clients simultaneously
Expert-level knowledge on the Shopify Plus Ecosystem
Strong familiarity with Google Analytics 4, Google Tag Manager, and other supplementary analytics tools
Expert-level knowledge on website design, best practices and eCommerce trends
Proven experience in conversion rate optimization
Proficiency in A/B and multivariate testing methodologies
Strong communication and collaboration skills, with the ability to work effectively with both technical and non-technical stakeholders.

Benefits

Comp & perks

Equal employment opportunity
Transparency in compensation