Create and execute organic content plans based on metrics, SEO data, and input from the field
Understand the company’s messaging and communicate the connection between content recommendations and business goals; provide sound business justification for investment
Produce localized content across regions, in terms of both language and specific messaging needs
Work cross-departmentally to align SEO content with existing content marketing strategy
Collaborate on and execute content campaigns that fuel organic traffic across regions
Ensure topics are addressed with precision and clarity
Embrace AI and harness its potential for content
Use data to inform editorial decisions
Dive into the tech to get the messaging just right
Requirements
Mother-tongue-level English writing and speaking skills
Minimum 5 years of experience (cybersecurity experience a major plus) in B2B marketing
Excellent written communication skills
Experience writing for SEO
Comfortable working in cross-functional, international teams and interacting with different people on a daily basis
Comfortable creating, testing, and measuring data-driven content
Curious about current and emerging content marketing technology trends and platforms
Experience developing content calendars and assets
Strong attention to detail
Experience with SEO metrics (SEMRush, etc.) and engagement and metrics tools (Google Analytics, Mixpanel)
Most of all – you need to be a nice person. No exceptions!