Content Manager

• Define and drive Silae's narrative strategy, ensuring its operational implementation across all communication and marketing channels.
• Develop the overall content strategy aligned with brand awareness, influence, and lead generation objectives.
• Define editorial guidelines for each audience (end clients, prospects, partners, institutional stakeholders).
• Ensure message consistency across all channels (website, social media, sales collateral, opinion pieces, white papers, etc.).
• Oversee production of marketing and corporate content: articles, interviews, videos, infographics, newsletters, etc.
• Identify the most suitable formats and channels based on objectives and audiences.
• Manage a network of external providers (copywriters, journalists, creative agencies): briefing, follow-up, approval.
• Report directly to the Director of Corporate Communications and Public Affairs.
• Work closely with Marketing and Communications teams.