Marketing Communications Specialist

Signify

Marketing Communications Specialist supporting business objectives through integrated marketing and communication plans. Focused on lead generation, campaign execution, and content production at Signify.

Posted 7/14/2026full-timeBrussel • 🇧🇪 BelgiumJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing integrated marketing and communication plans that drive lead generation and brand visibility. Proficient in managing multi-channel campaigns, content creation, and performance analysis to optimize marketing strategies.

Highest-signal resume keywords

Integrated Marketing PlansLead Generation CampaignsContent Creation ManagementPerformance AnalysisNative Dutch Speaker

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingCampaign ManagementMarketing AutomationKPI AnalysisContent Strategy

Soft Skills

CollaborationCommunicationStakeholder Management

Tools & Technologies

CMSEmail Marketing ToolsTranslation Workflows

Industry Keywords

Marketing CommunicationsBrand VisibilityMarket EngagementSales CollateralsPublic Relations

About the role

Key responsibilities & impact

Supports business by turning strategies into integrated Marketing and Communication plans with KPIs.
Drives lead generation through targeted campaigns, localized content, and owned channels.
Translates strategic marketing objectives into integrated, localized campaign plans that drive brand visibility, market engagement, and lead generation across digital and other channels.
Executes targeted lead generation marketing initiatives—such as gated content, email nurture campaigns, marketing automation—designed to attract, engage, and convert high-quality leads that fuel sales pipeline growth.
Produces high-quality sales collaterals such as brochures, catalogues, fact sheets, and product presentations in collaboration with product teams to support commercial efforts and customer conversations.
Drives media outreach and earned visibility by supporting PR efforts, managing speaker placements, coordinating co-marketing initiatives, and identifying opportunities for thought leadership and guest contributions.
Analyzes the performance of campaigns and marketing activities across all platforms, delivering clear insights and optimization recommendations based on key performance indicators and stakeholder feedback.

Requirements

What you’ll need

Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
Min. 2 years of hands-on experience in a marketing communications, digital marketing, or campaign management role—ideally in agency planning and executing multi-channel campaigns.
Experience managing content creation, editorial calendars, translations, and web updates across different markets and languages.
Familiarity with CMS, translation workflows, and quality assurance processes.
Proven ability to work with sales teams, product managers, designers, external agencies, and central marketing functions to coordinate timely execution of campaigns and assets.
Native Dutch Speaker with Good Proficiency in French.

Benefits

Comp & perks

You can grow a lasting career here.
We’ll encourage you, support you, and challenge you.
We’ll help you learn and progress in a way that’s right for you, with coaching and mentoring along the way.
We’ll listen to you too, because we see and value every one of our 27,000+ people.
We believe that a diverse and inclusive workplace fosters creativity, innovation, and a full spectrum of bright ideas.
With a global workforce present in 70+ countries, we are dedicated to creating an inclusive environment where every voice is heard and valued, helping us all achieve more together.