Senior Marketing Specialist

Signet Jewelers

Integrated Marketing Sr. Specialist managing end-to-end digital campaigns for global jewelry retailer Zales and Banter.

Posted 7/3/2026full-timeIrving • Texas • 🇺🇸 United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing the end-to-end lifecycle of digital campaigns, ensuring alignment across teams and delivering on-brand, high-quality assets. Proficient in project management, with a strong focus on cross-channel campaign execution and optimization.

Highest-signal resume keywords

Integrated MarketingDigital Project ManagementCampaign OptimizationCross-Functional CollaborationProject Management

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Campaign ManagementCreative Brief DevelopmentQuality AssuranceDigital MarketingProject Planning

Soft Skills

CommunicationInterpersonal SkillsOrganizational SkillsResults-Driven Mindset

Industry Keywords

RetailQSRConsumer BrandsAgency Experience

About the role

Key responsibilities & impact

Owns the end-to-end lifecycle of digital campaigns across owned and paid channels, from brief through launch and optimization.
Drives alignment across internal teams to deliver campaigns that are on-strategy, on-time, and accountable to the Zales and Banter marketing calendars.
Leads the development of campaign briefs from strategic inputs, translating business objectives and brand direction into clear, actionable creative briefs.
Owns the QA process across all creative rounds, ensuring assets meet brand, legal, and technical requirements before launch.
Acts as the orchestrator of cross-functional campaign workstreams across Brand, Creative, Media, and agency partners from kickoff through launch.
Builds and maintains campaign project plans reflecting realistic timelines, resource constraints, and approval sequences across a complex calendar.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Communications, Business, or related field.
3-5 years of experience in integrated marketing, brand marketing, digital project management, agency team or related field.
Experience with retail, QSR, or consumer brands is preferred.
Agency background a plus.
Experience supporting cross-channel campaigns across digital and owned channels.
Strong project management and organizational skills with the ability to manage multiple priorities.
Excellent communication and interpersonal skills for cross-functional collaboration.
A results-driven mindset with a passion for digital marketing and campaign optimization.

Benefits

Comp & perks

Premium Healthcare Coverage – Comprehensive medical, dental, and vision plans to keep you and your family covered.
401(k) with Company Match – Invest in your future with a generous retirement savings plan, including company matching after just one year.
Generous Time Off – Recharge with a robust PTO package, plus company holidays.
Diversity, Equity & Inclusion Programs – Be part of a culture that celebrates diverse perspectives and fosters belonging.
Career Growth & Development – Opportunities for leadership development, mentorship, and continuous learning.
Exclusive Perks – Enjoy additional benefits, wellness programs, employee discounts, and more!