Product Marketing Manager – VC Backed Startups

SignalFire

SignalFire’s talent network connects Product Marketing Managers with VC-backed startups in AI, cybersecurity, healthtech, fintech, developer tools, and enterprise SaaS. Candidates join a pipeline for potential future opportunities.

Posted 8/5/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in product marketing with a focus on go-to-market strategies, competitive differentiation, and customer engagement metrics. Proficient in crafting compelling messaging and collaborating with cross-functional teams to drive product adoption and market success.

Highest-signal resume keywords

Product Marketing ExperienceGo-To-Market Strategy DevelopmentMarket Research and Competitive AnalysisSales Enablement Material CreationData-Driven Mindset

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product PositioningMessaging DevelopmentCompetitive DifferentiationCustomer InsightsPricing and Packaging StrategyProduct Adoption TrackingChurn AnalysisCampaign Performance Measurement

Soft Skills

CollaborationCommunicationCreativity

Tools & Technologies

HubSpotMarketoSalesforceGoogle AnalyticsTableauFigmaAdobe Creative SuiteSlackMiroLoom

Industry Keywords

B2B SaaSAIFintechCybersecurityDeveloper Tools

Tech Stack

Tools & technologies

Cyber SecurityTableau

About the role

Key responsibilities & impact

Define product positioning, messaging, and competitive differentiation
Develop and execute go-to-market strategies for product launches
Partner with sales to create enablement materials, playbooks, and competitive battlecards
Conduct market research, customer insights, and competitive analysis
Drive content strategy, including case studies, whitepapers, and thought leadership
Own pricing, packaging, and value proposition development
Collaborate with product, sales, demand generation, and growth marketing teams
Track and measure product adoption, pipeline impact, and customer engagement metrics
Submit an application to join SignalFire’s Talent Ecosystem
SignalFire reviews applications on an ongoing basis and may share profiles with portfolio companies
SignalFire talent partners or startup leaders may contact candidates when there is a match

Requirements

What you’ll need

3+ years of experience in product marketing, preferably at a B2B SaaS company
Experience leading go-to-market strategies and product launches
Strong ability to craft compelling messaging and positioning
Experience working with sales teams to develop enablement materials
Familiarity with market research, competitive analysis, and voice of the customer (VoC) programs
Data-driven mindset with experience tracking adoption, churn, and campaign performance
Experience with SaaS, AI, fintech, cybersecurity, or developer tools is a plus
Potential experience with tools including LaunchDarkly, HubSpot, Marketo, Salesforce, Highspot, Figma, Canva, Adobe Creative Suite, Webflow, Google Analytics, Amplitude, Tableau, Gong, FullStory, Notion, Confluence, Slack, Miro, and Loom
LinkedIn URL required
Resume/CV required; PDF format preferred
Current or preferred working location required on the application

Benefits

Comp & perks

Estimated OTE $100K – $200K (compensation tier; base salary is not specified)
Profile visibility into exclusive early-stage opportunities
Profile kept on file for future marketing roles in SignalFire’s portfolio
Potential access to opportunities across SignalFire’s portfolio companies