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About the role
Key responsibilities & impact- You will own how Siena grows. New customers, existing customers, and everything between them.
- Demand creation, product launches, brand, content, expansion, retention as a marketing motion. The full surface area of how the world finds Siena and how Siena keeps the customers it earns.
- You work directly with both founders. You build the function. You build the team.
- New customer acquisition. Demand creation across every channel that works. Brand, content, social, events, paid, partnerships. The pipeline that fuels Series A and beyond.
- Existing customer growth. Expansion, adoption, retention as a marketing problem. Customer marketing, co-marketing, references, community.
- Product launches end to end. Every release becomes a market moment. Positioning, messaging, distribution, the works.
- Category leadership. Siena is creating the category of CX operating system for brands. You own how that category gets defined and adopted.
- Brand and momentum. The campaigns, content, and presence that make Siena the first name in CX AI.
- The growth system. You build the AI agents and workflows that let one person move like ten. You orchestrate. Your taste is the final filter.
Requirements
What you’ll need- AI-native. You build agents. You build systems. You've replaced workflows with AI before you joined us, and you'll do it again here.
- A builder. You've shipped something from zero. A function, a brand, a company, a community. You operate without a brief.
- A storyteller. You write. You shape narrative. You take a complex AI product and make it feel inevitable.
- Creative and analytical in equal measure. You have taste, and you have a pipeline dashboard open. You move between a campaign concept and a CAC payback model without flinching.
- Scrappy. You ship in hours. You experiment constantly. You kill what doesn't work.
- Fluent in selling AI. You understand what makes AI products different to market. You've done it, or you've studied it closely enough to tell us exactly how you'd do it here.
Benefits
Comp & perks- Great salary plus the opportunity for equity or stock grants.
- Learning budget. If you're growing, so are we.
- The thrill of building something new. Join us at a stage where your contributions matter most.
- AI-fluency. Make AI your second nature.
- Tackle unsolved problems. We’re redefining how customer experience will look like in the next decades.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
AI systemscustomer acquisitiondemand creationproduct launchescustomer marketingco-marketingcampaign managementdata analysispipeline dashboardCX operating system
Soft Skills
storytellingcreativityanalytical thinkingadaptabilityscrappinessteam buildingnarrative shapingtasteexperimentationcommunication
